43 min listen
DP 196: One Creative Campaign, Hundreds of Hyper-Local Storytelling Opportunities
DP 196: One Creative Campaign, Hundreds of Hyper-Local Storytelling Opportunities
ratings:
Length:
44 minutes
Released:
Mar 13, 2019
Format:
Podcast episode
Description
Jeremiah Lane knows the power of putting a face to the name of an organization. After attending a conference, he came back to the Children's Hospital Foundation, where he serves as Communications Director, with an idea that changed how the organization approached its storytelling. With one campaign that directly involves the families they serve, the Foundation has been able to tap into the emotional side of the work they do and share those stories with their audience in ways that resonate, especially because they may be stories about kids from their hometown. Jeremiah shares how to use personal stories to create connections with donors, the link between development and communications, and more.
Released:
Mar 13, 2019
Format:
Podcast episode
Titles in the series (100)
DP 006: Rethinking What it Means to be a Member with Elizabeth Weaver Engel: Relationships are changing in membership associations. Elizabeth Weaver Engel, an association veteran and current head of Spark Consulting, challenges the idea of what membership can mean. This week, Beth and Elizabeth discuss how to re-focus... by Driving Participation Podcast: What Is Working in Marketing & Fundraising | Nonprofits | Schools | Associations