Keith Kurlander, CEO of Higher Practice, talks about his experience of working with therapists across the world and why there is a fee ceiling in private practice. He discusses why many therapists choose to also pursue a career in coaching as a way to no longer have a fee ceiling that often doesn’t reflect the value of their services. Coaching is a natural extension of therapy. It offers many techniques to getting short-term results with clients that are sometimes difficult to achieve with depth psychotherapy and even CBT models. In addition, high performers often gravitate toward coaches over therapists to achieve their goals in areas of their life such as career, finances, relationships, and mental and physical well-being. In this episode, Keith breaks down the details of why so many therapists are making this transition, how it is advantageous when working with clients nationally and internationally, and ways of overcoming the fee ceiling in the one-on-one therapy model. In this episode you’ll learn: The type of clients that benefit greatly from coaching techniquesThe fee range for coachesOnline branding to become a national and international coachMood regulation with coaching techniques for optimal performance Is it possible to create a local coaching practice? Visit www.higherpractice.com/podcast to get the show notes and to learn more about Keith Kurlander.