Scribd Logo
Upload

Welcome to Scribd!

  • Logic Model Final

    Uploaded by

    api-532059832
    87 views1 page

    Original Title

    logic model final

    Copyright

    © © All Rights Reserved

    Available Formats

    PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    87 views1 page

    Logic Model Final

    Uploaded by

    api-532059832

    Copyright:

    © All Rights Reserved
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    Logic Model

    Claire Shallow
    Goal: To develop a program that teaches nonprofits about ethical marketing and gives those who meet the criteria for ethical marketing a
    seal of approval. Overall, I want to decrease nonprofit marketing that exploits vulnerable populations in developing countries.

    Resources/Inputs Activities Outputs Outcomes Impacts


    - Website, blog posts, - Partnering with - Intro seminars will be - All 12 NPs will gain - Additional NPs gain
    and presentation United Way and held twice a month awareness about the understanding of
    (digital resources) community with 1 NP at each (12 problem problem, become
    - Printed materials foundations to total will attend) - 6 NPs will be interested in ethical
    - Supplies (nametags, spread awareness - 6 NPs will continue to evaluated + learn marketing, and may
    folders, pens, etc.) - Facilitate intro work with me to learn ethical marketing even seek out how to
    - Computer seminars (2/month) about ethical specific to their org. get approved
    - Projector - Teaching and train marketing in their - 3 NPs will succeed in - Individuals learn
    - Means to travel NPs more about orgs. transforming their about exploitation in
    - Refreshments ethical marketing in - 3 NPs will continue marketing to honor marketing and may
    - NP Partners their org partnering with me and uplift clients start donating only to
    - Evaluate NPs based until achieving an - Overall unethical NPs with seal of
    on various criteria ethical marketing seal marketing in NPs will approval
    - Approve or reject of approval decline due to - Overall unethical
    ethical marketing changed attitudes and marketing in NPs will
    status behaviors decline due to
    changed attitudes and
    behaviors

    Assumptions:
    - Logic Model is over the first six-months
    - Criteria for certification has been defined prior, and resources
    for teaching (website, information, etc.) have been
    made/gathered External Factors:
    - Meetings/seminars are expected to be held in the location that - Exploitation/ “poverty porn” is a very effective tactic at
    each NP operates out of. garnering donations
    - I’ll be independently running the program, using my own - This type of marketing can be unintentional - there is a
    computer, printer, and car. lack of awareness about the issue in general.
    - NPOs like United Way will agree to partner with me

    You might also like