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EFE MATRIX

OPPORTUNITIES WEIGH RATING WEIGHTED


T SCORE

Increasing population in Karachi. 0.07 3 0.21


People all over the country moving towards Karachi. 3 0.15
0.05
Increasing trend in the medical and dental field. 2 0.3
0.15
Awareness of female education. 2 0.12
0.06
Medical and dental field is highly desirable in the 1 0.07
society. 0.07
Few medical and dental institution in the city. 4 0.24
0.06
Existing medical institution having less research and 2 0.16
development in this field. 0.08
Expensive fee structure. 4 0.2
0.05
Less scholarship programs. 3 0.12
0.04
Good reputation of Iqra university in the society. 2 0.16
0.08
THREATS WEIGH RATING WEIGHTED
T SCORE

Societal perception is getting education from already 0.05 3 0.15


built and famous institution.
People usually do not attract to get admission in new 0.03 2 0.06
institution.
Increasing competition in medical and dental colleges 0.05 3 0.15

Another societal perception is expensive education is 0.02 2 0.04


the genuine education in medical field.
Since the real estate rates high in city. It is requirement 0.03 4 0.12
from authorities to built medical and dental university
along with medical facility.
Less no. of medical experts. 0.02 4 0.08

Less medical and dental professors in the country. 0.02 2 0.04

Increasing trend of getting medical and dental 0.03 2 0.06


education from China.
Brand recognition in medical field. 0.04 4 0.16
1.00 2.59
Total

IFE MATRIX

STRENGTH WEIGH RATING WEIGHTED


T SCORE

Leading educational institution 0.04 3 0.12


Affordable fee structure 0.05 4 0.2
Financial aid 0.05 3 0.15
Recognizes for scholarship programs 0.08 3 0.24
Highly qualified faculty 0.06 2 0.12
Recognized for strong management. 0.07 2 0.14
Strong student support in medical and dental field 0.02 2 0.04
Having latest medical and dental equipment 0.03 4 0.12
Good reputation in the society 0.15 1 0.15
Having medical facility along with college 0.07 2 0.14
Proper secure university 0.06 2 0.12
WEAKNESS WEIGH RATING WEIGHTED
T SCORE

Since it is new in the medical field, did not have a 0.03 4 0.12
single doctor from Iqra medical and dental school yet.
Hiring professors and experts from other colleges. 0.02 2 0.04
No brand recognition in medical field. 0.04 3 0.12
Not having a large land like other medical institution 0.05 3 0.15
have in Karachi.
Competitors having much latest medical equipment. 0.02 2 0.04
Can’t afford to have all the things which required in 0.06 3 0.18
medical school.
Not having all specialized OPDs in medical facility 0.03 3 0.09
they have.
Less medical expertise 0.05 2 0.1
Small medical facility 0.02 2 0.04
Total 1.00 2.42

CPM MATRIX

Medical Institution Iqra DOW Agha Khan


Critical Success Factors Weight Rating Score Ratin Score Rating Score
g

Faculty 0.08 3 0.24 4 0.32 4 0.32

Fee Structure 0.13 4 0.52 2 0.26 1 0.13

Scholarship Program 0.15 4 0.6 2 0.3 2 0.3

No of specialization 0.09 2 0.18 4 0.36 4 0.36

Labs and Medical Equipment 0.07 3 0.21 3 0.21 4 0.28

Administration 0.05 3 0.15 2 0.1 3 0.15

Hotel Facilities 0.03 1 0.03 3 0.09 4 0.12

Transportation 0.04 1 0.04 3 0.12 3 0.12

No. of enrollment 0.07 4 0.28 4 0.28 3 0.21


Medical facility 0.15 2 0.3 3 0.45 4 0.6

Research Center 0.11 2 0.22 3 0.33 4 0.44

Campus Security 0.03 3 0.09 2 0.06 3 0.09

Total 1.00 2.81 2.89 3.12

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