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Medical Education SWOT Analysis

The document contains an analysis of opportunities, threats, strengths, and weaknesses for Iqra University's proposed medical and dental college using various matrices. It finds the key opportunities are the growing population in Karachi, increasing demand for medical education, and few existing institutions. Key threats include societal perceptions and competition. Strengths are affordable fees, financial aid programs, and qualified faculty. Weaknesses include being a new institution and lack of brand recognition in the medical field. A comparison matrix shows Iqra has competitive faculty but lacks in some facilities, while Agha Khan has the highest overall score.

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Mohsin Bashir
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0% found this document useful (0 votes)
233 views4 pages

Medical Education SWOT Analysis

The document contains an analysis of opportunities, threats, strengths, and weaknesses for Iqra University's proposed medical and dental college using various matrices. It finds the key opportunities are the growing population in Karachi, increasing demand for medical education, and few existing institutions. Key threats include societal perceptions and competition. Strengths are affordable fees, financial aid programs, and qualified faculty. Weaknesses include being a new institution and lack of brand recognition in the medical field. A comparison matrix shows Iqra has competitive faculty but lacks in some facilities, while Agha Khan has the highest overall score.

Uploaded by

Mohsin Bashir
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as DOCX, PDF, TXT or read online on Scribd

EFE MATRIX

OPPORTUNITIES WEIGH RATING WEIGHTED


T SCORE

Increasing population in Karachi. 0.07 3 0.21


People all over the country moving towards Karachi. 3 0.15
0.05
Increasing trend in the medical and dental field. 2 0.3
0.15
Awareness of female education. 2 0.12
0.06
Medical and dental field is highly desirable in the 1 0.07
society. 0.07
Few medical and dental institution in the city. 4 0.24
0.06
Existing medical institution having less research and 2 0.16
development in this field. 0.08
Expensive fee structure. 4 0.2
0.05
Less scholarship programs. 3 0.12
0.04
Good reputation of Iqra university in the society. 2 0.16
0.08
THREATS WEIGH RATING WEIGHTED
T SCORE

Societal perception is getting education from already 0.05 3 0.15


built and famous institution.
People usually do not attract to get admission in new 0.03 2 0.06
institution.
Increasing competition in medical and dental colleges 0.05 3 0.15

Another societal perception is expensive education is 0.02 2 0.04


the genuine education in medical field.
Since the real estate rates high in city. It is requirement 0.03 4 0.12
from authorities to built medical and dental university
along with medical facility.
Less no. of medical experts. 0.02 4 0.08

Less medical and dental professors in the country. 0.02 2 0.04

Increasing trend of getting medical and dental 0.03 2 0.06


education from China.
Brand recognition in medical field. 0.04 4 0.16
1.00 2.59
Total

IFE MATRIX

STRENGTH WEIGH RATING WEIGHTED


T SCORE

Leading educational institution 0.04 3 0.12


Affordable fee structure 0.05 4 0.2
Financial aid 0.05 3 0.15
Recognizes for scholarship programs 0.08 3 0.24
Highly qualified faculty 0.06 2 0.12
Recognized for strong management. 0.07 2 0.14
Strong student support in medical and dental field 0.02 2 0.04
Having latest medical and dental equipment 0.03 4 0.12
Good reputation in the society 0.15 1 0.15
Having medical facility along with college 0.07 2 0.14
Proper secure university 0.06 2 0.12
WEAKNESS WEIGH RATING WEIGHTED
T SCORE

Since it is new in the medical field, did not have a 0.03 4 0.12
single doctor from Iqra medical and dental school yet.
Hiring professors and experts from other colleges. 0.02 2 0.04
No brand recognition in medical field. 0.04 3 0.12
Not having a large land like other medical institution 0.05 3 0.15
have in Karachi.
Competitors having much latest medical equipment. 0.02 2 0.04
Can’t afford to have all the things which required in 0.06 3 0.18
medical school.
Not having all specialized OPDs in medical facility 0.03 3 0.09
they have.
Less medical expertise 0.05 2 0.1
Small medical facility 0.02 2 0.04
Total 1.00 2.42

CPM MATRIX

Medical Institution Iqra DOW Agha Khan


Critical Success Factors Weight Rating Score Ratin Score Rating Score
g

Faculty 0.08 3 0.24 4 0.32 4 0.32

Fee Structure 0.13 4 0.52 2 0.26 1 0.13

Scholarship Program 0.15 4 0.6 2 0.3 2 0.3

No of specialization 0.09 2 0.18 4 0.36 4 0.36

Labs and Medical Equipment 0.07 3 0.21 3 0.21 4 0.28

Administration 0.05 3 0.15 2 0.1 3 0.15

Hotel Facilities 0.03 1 0.03 3 0.09 4 0.12

Transportation 0.04 1 0.04 3 0.12 3 0.12

No. of enrollment 0.07 4 0.28 4 0.28 3 0.21


Medical facility 0.15 2 0.3 3 0.45 4 0.6

Research Center 0.11 2 0.22 3 0.33 4 0.44

Campus Security 0.03 3 0.09 2 0.06 3 0.09

Total 1.00 2.81 2.89 3.12

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