Title: The Impact of Service Quality on Customer Satisfaction of Siyapatha Finance Head Office in Sri
Lanka
Word Count: 10,000
Chapter 1: Introduction
Introduction to the research topic and its significance (500 words)
Background of Siyapatha Finance and its Head Office in Sri Lanka (300 words)
Statement of the problem and research objectives (300 words)
Research questions and hypotheses (200 words)
Scope and limitations of the study (200 words)
Chapter 2: Literature Review
Concepts of service quality and customer satisfaction (600 words)
Theoretical frameworks linking service quality and customer satisfaction (500 words)
Factors influencing service quality in the financial industry (600 words)
Models for assessing customer satisfaction and its dimensions (500 words)
Previous studies on service quality and customer satisfaction in the banking sector (700 words)
Gap analysis and the SERVQUAL model (600 words)
Chapter 3: Research Methodology
Research design (300 words)
Research approach: Quantitative methods (400 words)
Data collection sources: Questionnaires and their development (600 words)
Sampling techniques and sample size determination (300 words)
Data analysis techniques: Descriptive and inferential (600 words)
Ethical considerations (200 words)
Chapter 4: Data Analysis and Findings
Data preparation and cleaning (300 words)
Descriptive analysis of respondents and variables (500 words)
Reliability analysis of the survey instrument (300 words)
Presentation and interpretation of quantitative findings (1500 words)
Testing of hypotheses and results discussion (1500 words)
Sub-group analysis (400 words)
Chapter 5: Discussion and Conclusion
Summary of key findings (300 words)
Comparison of findings with existing literature (600 words)
Theoretical implications of the study (400 words)
Managerial implications for Siyapatha Finance (500 words)
Study limitations and avenues for future research (400 words)
Conclusion and final remarks (300 words)
Word Count for Sub-Headings:
Chapter 1: 1500 words
Chapter 2: 3500 words
Chapter 3: 2400 words
Chapter 4: 3600 words
Chapter 5: 2500 words
Total Word Count: 15,500 words (Excluding Sub-Headings)
