F0 Starting point S0

1 STARTING POINT, A COMMON PROBLEM HOW TO DO IT?

Problems or work area: Investigation time

1:30 min
The explosion of online sales has transformed the shopping experience, not taking the
WHAT personalisation as a priority. Consumers now value convenience and low prices, but this often
results in poor purchasing decisions and over-consumption.
Digitalisation time

Connect it to a personal why. Alignment of the project team with that why. 15 min

Method
The purpose of addressing this issue is not only due to the excessive consumption of misleading or
WHY limited information, but would be a "win to win" for users, companies and the planet alike.
Individual reading, Team dialogue

Who is affected by this problem (I cannot be ME): Hoped results

Identify an initial starting point, the starting

problem of the process. Align this problem
WHO
Consumers, companies and the planet. with the particular reasons of team members.
Identify past mistakes made in design thinking
processes.

2 HOW. ERRORS THAT MUST BE AVOIDED, LEARNING FROM PREVIOUS DESIGN PROCESSES.
Instructions

1. Identify a common "what" of the project

team.
General errors Good practice 2. Each team member connects their personal
"why" to the project's "what" they do in the
project.
3. Identify the people who are affected by this
Not following the right steps of “The Future Game” Forget about our Ego, and focus on our target demands. problem.
Not listening enough to third parties 4. Identify 3 general errors made in previous
design processes that we do not want to
repeat and we associate them with good
practices.
5. Identify 1 error of our own and we seek a
Specific error Good practice good practice.
6. Release the project and we update the
information on the mudle.

We focused first on the solution in stead of the problematic. Be open to our mentor’s point of view

Technologies for a world in transition.