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Quizz

The document consists of a quiz with multiple-choice questions related to packaging in marketing, focusing on its functions and characteristics. It includes questions on topics such as the role of packaging, natural deterioration, waste reduction, and the importance of visual and consumer tests. Additionally, it asks for the enumeration of the five basis functions of packaging.

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stephaniecada51
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0% found this document useful (0 votes)
13 views1 page

Quizz

The document consists of a quiz with multiple-choice questions related to packaging in marketing, focusing on its functions and characteristics. It includes questions on topics such as the role of packaging, natural deterioration, waste reduction, and the importance of visual and consumer tests. Additionally, it asks for the enumeration of the five basis functions of packaging.

Uploaded by

stephaniecada51
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

Name: Date:

Section: Score:
DIRECTION: Encircle the letter of the best answer.
1. It is a silent hero in the marketing world.
a. Product b. Packaging
c. Price d. Promotion
2. It is caused by interaction of products with water, gases, and microbiologic organisms?
a. Physical protection b. Natural deterioration
c. Waste Reduction d. Safety
3. It is also serves to reduce the amount of waste especially in case of food distribution.
a. Physical protection b. Natural deterioration
c. Waste Reduction d. Safety
4. This involves merging of unit loads for shipping.
a. Protection b. Promotion
c. Information d. Containment
5. This defines what the package should be or do for the particular product in terms of size, shape, materials,
color, text, and brand mark and tamperproof ability.
a. Packaging concept b. Visual tests
c. Engineering tests d. Consumer tests
6. This is to ensure that the dealers find the packages attractive and easy to handle.
a. Dealer tests b. Consumer tests
c. Visual tests d. Engineering tests
7. Which is not one of the five basis functions of packaging?
a. Packaging decisions b. Protection
c. Containment d. Information
8. This is to ensure that the scripts are legible and colors are harmonious.
a. Dealer tests b. Visual tests
c. Consumer tests d. Engineering tests
9. The packaging conveys necessary information to the consumers.
a. Information b. Protection
c. Promotion d. Containment
10. A special kind of protective packaging is required for products that are deemed harmful to those who
transport them or use them.
a. Safety b. Physical Protection
c. Waste reduction d. Protection

ENUMERATION: What is the Five Basis Function of Packaging


1.
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