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Maulana Mazharul Haque Arabic
& Persion University , patna
XYZ
Submitted under partial fulfilment of Three years full time Bachelor of Business
Administration BBA.
PROJECT
STUDENT’S NAME : MD MOJAHID ALAM
COURSE : BBA Final Year
SESSION :2022-2025
[Link]
[Link]
KRC NAME :DR ZAKIR HUSAIN BHAGALPUR
KRC CODE :275
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STUDENT SIGNATURE EXTERNAL SIGNATURE
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Certificate of Approval
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DECLARATION
The author of this project Md Mujahid Alam, Roll no---, Registration no…….
BBA Part 3RD declares that the work reported in this project has been entirely done by me.
No part of this work has been submitted in part or full in any other university.
MD MUJAHID ALAM
ROLL NO
REGISTRATION NO
BBA PART-3RD
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CERTIFICATE OF ORIGINALITY
This is to certify that the project report entitled” PAYTM”
Project is to be submitted to Maulana Mazharul Haque Arabic & Persian Univesrity, Patna is a
partial fulfilment of this
Table of Contents
Introduction
Company overview
Objective of study of working capital at paytm
Literature rReview
Research methodology
Method of data collection
Objective tresearch
Limitations
Analysis and findings
RECOMMENDATION
CONCLUSION
BIBLIOGRAPHY
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CHAPTER 1-INTRODUCTION
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INTRODUCTION
BACKGROUND:
In recent years, there has been a growing focus on working capital management within
financial management, aimed at enhancing the understanding of the financial dynamics of
various industries including PayTm, Gpay amd other UPIs.
Paytm started the Digital Revolution in India.
And we went on to become India’s leading Payments App. Today, more than 44 Million
merchants & businesses are powered by Paytm to Accept Payments digitally.
Interestingly, while these companies are working on product development and innovative
packaging, the overall innovation efforts in Hungarian milk processing firms tend to fall
behind their competition
Management must take an active interest in conducting a thorough financial analysis of the
firm. This analysis helps to identify weaknesses, enabling them to implement corrective
measures and maintain progress.
A working capital project on Paytm Money could focus on optimizing the cash conversion
cycle for its diverse financial services, managing the liquidity needs of its various platforms
like wealth management and payments, or analyzing how Paytm Money acquires and utilizes
capital to fund its user acquisition and product expansion, considering its payment-led
strategy and growing investor services.
The future strategies of the firm should be aligned with its financial standing, making
financial analysis a crucial starting point in the planning process.
Aim of Research
The goal of this research is to assess the practices and effectiveness of working capital
management in the Paytm, with a particular focus on digital currency.
Conclusion and Suggestions
The purpose of the current study was to assess working capital management procedures and
analysis in the PayTm. The study was carried out from the viewpoint of these organisations'
financial management practices.
The research's conclusions also imply that, although financial matters are managed inside, an
industry's marketing strategy should be driven externally by factors like technology and the
environment.
Better environmental performance and socially conscious corporate practices are becoming
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more and more popular. The organization's top management is responsible for implementing
working capital management correctly and effectively.
ANNEXURE-2
BIBLIOGRAPHY
1. Paytm. (n.d.). [Link] - about us. [Link]
