Magazine Issue
July 2017
Entrepreneur3 min read
The Importance of Making Sure Customers Feel Heard
A great product is a problem heard and solved, followed by user feedback heard and integrated.
Entrepreneur6 min read
Keeping SoulCycle at a Sprint and Ahead of the Pack
SoulCycle CEO Melanie Whelan talks about perfecting the customer experience, harnessing your team's talent and chasing a certain former president.
Entrepreneur3 min readPsychology
How Entrepreneurs Can Resist Shiny-Object Syndrome
Founders are ideas people -- but can be easily distracted by too many ideas. Resist the urge.
Entrepreneur5 min read
Why the Founder of This Once-Buzzy Salad Chain Had to Rethink Everything
The industry is at a place where you can't just excel at one or two things. You have to be good at everything.
Entrepreneur3 min read
Why This Entrepreneur Scaled Back His No. 1 Product
When Dogfish Head created a hit beer, it did what seemed crazy at the time: It turned down sales.
Entrepreneur2 min readEntrepreneurship
6 Entrepreneurs Share Their Secrets to Getting Customers to Return
From giving gifts to increasing offerings, here are some ways to keep customers coming back.
Entrepreneur2 min read
Music Is Everywhere at Sonos, Including a Hidden Listening Room
The sound of silence is not one you'll hear at this speaker and consumer-electronic startup.
Entrepreneur4 min readEntrepreneurship
The Underground Network of Wikipedia Editors Will Create a Page for You
To build credibility, some entrepreneurs are turning to a group of editors to create a profile page on the crowdsourced encyclopedia.
Entrepreneur3 min read
Why I Turned Down Millions and Dismantled My Company
When I graduated college in 2002, I knew I didn’t want to work for anyone else. So I founded a video production company called Cimaglia Productions. Did I go to business school? No. But I loved making videos, so I went on a campaign to impress every
Entrepreneur3 min read
Inside the Subtle Marketing Shift That Changed Roomba's Fortunes
How lowering expectations and downplaying its own technology helped a cutting-edge company reach a whole new customer.
Entrepreneur2 min read
Is Your Team Not Diverse Enough? This Could Be Why.
Too many companies focus on quickly filling a position with a candidate who can do the job, or subconsciously hire people who reflect the makeup of the team
Entrepreneur12 min readEntrepreneurship
Tristan Walker's Challenge: 'How Can I Be the Best CEO I Can Be?'
He's a tech darling turned high-profile spokesman for diversity in Silicon Valley. But to truly succeed, he's rethinking everything.
Entrepreneur2 min read
How This Founder Radically Reshaped His Workweek -- And Balanced His Life
By meticulously compartmentalizing his workweek, an entrepreneur is able to be more present at work and home.
Entrepreneur2 min read
Daymond John: Get Out of Your Office and Into the Mix
The 'Shark Tank' star shares why it is so important to break down the office walls to open up the communication flow.
Entrepreneur2 min readTime Management
Should You Ignore Your Emails or Get Them to Zero?
Two entrepreneurs from different schools of thought explain the reasoning behind their email-management methods.
Entrepreneur2 min read
The Skimm Lets Its Employees Take 'Sacred Time' Away From The Office
As a company, our goal is to create products to help female millennials live smarter. You go offline -- to a dinner, a work event, a party -- and our tools make you savvier and empowered for those times. So inside our office, with our own employees,
Entrepreneur8 min readEntrepreneurship
Why Jargon Is Bad for Your Business -- and How To Eliminate It
A growing movement of experts are stepping up to help businesspeople speak like, well, people.
Entrepreneur3 min read
What It's Like Working at a Jargon-Obsessed Company
Former journalist Dan Lyons opens up about the extreme jargon culture at HubSpot, what it taught him and how he became sane.
Entrepreneur2 min read
Nixed: Entrepreneurs Share the Jargon Words They Can't Stand
While some people spew out jargon like it is their job, for many, on the receiving end it just comes out as mumbo jumbo that makes little sense. Below four entrepreneurs share their least favorite jargon words and phrases. Related: Why Jargon Is Bad
Entrepreneur3 min read
Making a Splash: How a Swim-School Franchise Found Success
These owners share how their franchise thrived in an industry with strict safety regulations (and nervous parents).
Entrepreneur2 min read
How Empowering Their Neighbors Helped Empower This Franchise
Every business wants its community's support. These two Buffalo Wild Wings owners earned it by supporting their community first.
Entrepreneur8 min read
For American Franchisors to Succeed Overseas, They Have to Be Open to Change
While international franchising opportunities are booming, franchisors must make adjustments.
Entrepreneur2 min read
How a Jacket Sparked an Epic Rise Through the Music Business
This entrepreneur opens up about how a Def Jam jacket given to him by Russell Simmons inspired him to start his own company.