I was at WordCamp Dayton last weekend and these two tools kept coming up. The interesting thing is with SEMRush, it might be easier to say what it DOESN'T do than what it does.  In a nutshell, you can spy on our competitors, and figure out what keywords they are using, how much they are spending, and what keywords would be a good fit for you The only thing missing from the feature list is a free pair of knives. The price starts at $69 a month and they offer a 7-day guarantee so if you're not sure about the product, block out some time and really jump into the deep end if you sign up. Editorial Calendar Plugin This free plugin makes it super easy to plot out when posts will appear on your website The Editorial Calendar makes it possible to see all your posts and drag and drop them to manage your blog. So with SEMRush you decide what to write about it, and then combine it with the Editorial calendar to figure out when it will be published