How PerkinElmer Integrates Events with Marketing Automation to Improve ROI

FromLife Science Marketing Radio

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How PerkinElmer Integrates Events with Marketing Automation to Improve ROI

FromLife Science Marketing Radio

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Length:

24 minutes

Released:

Nov 2, 2015

Format:

Podcast episode

Description

In this podcast, Marilyn Cox of the Oracle Marketing Cloud shares a case study of how PerkinElmer used marketing automation in conjunction with their events to provide a better customer experience …

Released:

Nov 2, 2015

Format:

Podcast episode

Titles in the series (100)

I interview marketing leaders inside and outside the life sciences (and an occasional scientist) to share the best ideas for making your marketing more effective.

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How PerkinElmer Integrates Events with Marketing Automation to Improve ROI: Interview with Marilyn Cox by Life Science Marketing Radio
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How PerkinElmer Integrates Events with Marketing Automation to Improve ROI

How PerkinElmer Integrates Events with Marketing Automation to Improve ROI

Description

Titles in the series (100)

More Episodes from Life Science Marketing Radio

Related podcast episodes