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Surveillance,
Video Analytics
and Intelligence
ANALYZE THE FUTURE
EYES & BRAINS OF INFRASTRUCTURE
THE FUTURE OF VIDEO
CONVERT ACCURACY OF VIDEO INTO PROFITABLE ACTIONS
USE VIDEO AS A PREDICTIVE TOOL
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Key Examples
Key applications:
People Counting
Motion Tracking
Left Item Detection
Object Classification
Removed Item Detection
Virtual Fence/Perimeter Breach
Vehicle Counting
Wrong Direction
Loitering
Visual Business Intelligence
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From simple, IP wireless web-cam systems for the
home to complete remote video monitoring and
surveillance systems for securing small businesses &
enterprises.
Concerns for public safety have made monitoring
schools, office parks, public places and sporting
events more important than ever.
The opportunity to analyse large amounts of video
data is enormous. Cities can predict and improve
traffic flows. Stores can display merchandise in more
compelling ways. Airports can reduce wait times.
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Key Beneficiaries
Key beneficiaries in Education
sector:
Universities
Colleges
Primary & Secondary (K-12)
Adult and Religious Education
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Make campus safer by more effective and
efficient utilization of staff, as security guards
receive alerts and then deal with the incidents,
rather than sitting in the Security Operations
Center and simply watching the video stream
in the hope of spotting security breaches.
Key beneficiaries in Government
sector:
Law Enforcement
Museums & Landmarks
Defence & Intelligence
Prisons
Homeland Security
Public Administration
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The ability track various development projects,
evening market places and traffic movement allows
civic authority to manage projects and traffic in more
optimized way
Key beneficiaries in Healthcare &
Life Sciences sector:
Hospitals
Medical Centres
Government Healthcare
Pharmaceutical
Research & Development
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Key beneficiaries in Industrial
sector:
Construction
Automotive
Engineering
Utilities
Electronics
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The ability to set alerts for the high volume inventory
being moved from one location to other over
hundreds of sq km gives management a greater
capacity to optimize the project execution
Key beneficiaries in Retail sector:
Drug & Grocery
Food Service
Merchandise
Speciality
Kiosk
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The ability to accurately see where and what
people are doing throughout the mall gives
management a greater capacity to cater for
customer and tenant needs
Key beneficiaries in Transportation
& Travel sector:
Mass / Public Transit
Rail
Logistics
Air Services
Travel & Hospitality
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Outcomes
Outcomes
Expanding market share
Enhanced cost & cash advantage
Customer loyalty
Speed-to-insights
Operational Excellence
Winning the war for talent
Reduced risk & fraud
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Real Examples
Real Examples:
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City officials in Rio de Janerio use analytics to track municipal maintenance,
cutting citizen complaints by about 46%.
Lawsons, a retailer, instituted a loyalty program using analytics to maximize
shelf space and generate $12.1M in profits.
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Challenges
Challenges in TTM (Take To Market)
Deficiency of trained analysts
Deficiency of trained security & surveillance systems integrators
Lack of operational and cultural readiness
Lack of awareness about easiness in getting the actionable
reports/alerts/notifications from integrated surveillance & security system
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Competitors
Competitors
Hikvision
CP-PLUS
Honeywell
Zicom
Tyco
Bosch
Schneider
DVTEL
Agent Video Intelligence Inc.
Axis Communications AB
Robert Bosch GmbH
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Market Share
Market share:
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BI (Business Intelligence) & BI Analytics market in India was valued at around
INR 10 Bn (approx. USD 150 million) in 2012 & is estimated to grow at CAGR of
around 22% between 2012 & 2017.
According to 6Wresearch, Video Surveillance & Analytics Market in India
expected to reach USD 1 billion by 2016.
As per IMS report, Residential surveillance is estimated to go up to USD 8
million by 2016 in India.
According to KenResearch, Video surveillance systems commanded the
largest share of the total India electronic security equipment's sales revenue
in the country in FY2013.
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Key Drivers
Key Drivers:
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Advent of smartphones with high speed wireless connectivity
Rise in awareness & usage among SMBs & enterprises
Emergence of new technologies
Growing competition & changing market dynamics are leading
organizations, both public & private to adopt Video Surveillance & Video
Analytics
Rising trends towards implementing integrated video surveillance solution
rather than individual components from different vendors.
Key Drivers:
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Sensor based detection, video & biometrics, video based baggage/object
scanners are expected to gain popularity and increased spending is
expected in these areas.
Government and military institutions are expected to increase their
investments in integrated video surveillance systems & video analytics.
Growing need of integrated Surveillance NOC, real time security &
surveillance is also creating new market.
Usage of electronic surveillance is moving beyond the ambit of pure
security, towards other needs like productivity management & performance
management.
Key Drivers:
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The thrust in growth of infrastructure, growing Public Private Partnership
projects and stringent security regulations are driving market for Surveillance
and Video Analytics in India.
Trends suggest that residential communities security market should also grow
swiftly, since cases of criminal activities are on the rise.
Keen interest of state governments to set up integrated surveillance and
security solution in their respective cities.
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Key Queries
Queries
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What are your revenue targets & how large your company can likely become?
As per your survey, how big is the video surveillance market?
What are your strengths and weakness?
What is the USP and cutting edge in your solutions?
What are your past sales achievements and challenges faced in the market?
Your vision for the company & one line definition for the company?
Does your company have manpower & required skills (technicians to project
managers) to supply integrated solutions to the infrastructure of the scale of
metro city?
Pl. share with us the few case studies done by your company as a system
integrator in your domain till date & what were the respective outcomes?
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Future
Future is bright:
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Ability of integrated surveillance and security systems to offer actionable
intelligence and decision support to the organization implementing the
system.
Despite, various challenges the security market is poised to grow in India.
According to KenResearch, the future of the India electronic security market
is expected to be favourable on account of rapidly growing urban
population, improved residential, commercial and industrial construction
and rising GDP of India.
The rising awareness about benefits of the electronic security equipment's
amongst the Tier-I, Tier-II, and Tier-III cities of the country is encouraging.
The electronic security market in India is projected to grow at a CAGR of
24.0% during FY2013-FY2018.
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Thank You
SANJAY BHARATI
