Orange County

... presented by

Explore Orange County | Gothic Moon Studio, Orange, Calif. Friday, October 18-19, 2012

REVISED FRIDAY AGENDA Breakfast & Welcome 8:00-8:30 a.m.

KICKOFF KEYNOTE
Michael Brito, Edelman Digital - Beyond A Buzzword: Social Business Delivers 8:30-9:10 a.m.
9:15-9:40 9:45-10:10 10:10-10:25 10:25-10:50 10:55-11:20 Tamsen Webster, allen+gerritsen - Put Up or Shut Up: Beyond Social Influence Courtney Seiter, Raven Tools - The Art of Being Interested Networking Break Zena Weist & Kevin Magee, Expion - Operationalizing Social In The Enterprise Marcus Sheridan, The Sales Lion - Why Content Is The Best Sales Tool, Period

FIRESIDE CHAT
Jason Falls interviews Kred CEO Andrew Grill 11:25 a.m. -12:00 p.m. Lunch & Networking 12:00-12:40 p.m. Joe Heinl, Ethology - The Facebook Frontier 12:40-1:10 p.m.
1:15-1:40 1:45-2:10 2:10-2:20 2:20-3:05 3:10-3:55 Rob Fuggetta, Zuberance - Turning Brand Advocates Into A Powerful Marketing Force To Drive Leads & Sales Tim Washer, Cisco - The Business Case for Nonsense Networking Break The Social Technology Space: Discovery And Discussion (Panel) - Jason Falls (SME), Lisa Joy Rosner (NetBase), Kyle Koch (Sprinklr), Marcy Massura (Weber Shandwick) and Lynn Hemans (Taco Bell). The (Social) Media. Panel Discussion (TV, Radio, Film, Publishing ... and social) - Nichole Kelly (SME), Jamie Kennedy (O2 Media), Ann Glen (Sony Pictures), Corinne Baldassano (Dr. Laura Show) & more.

LEVEL SET KEYNOTE

CLOSING KEYNOTE
Jason Falls, Social Media Explorer 3:55-4:15 p.m. - Room 1
Sincerely -- Thank you for your patience and understanding of our changes. We tried two rooms, realized it wasnt ideal, and adjusted. We hope this makes your Explore experience even better! Thank you, so much, for coming and being a part of our little party.

ORANGE COUNTY