MARKETING KINGDOM BAKU

www.thepworld.com

Azerbaijans First Ever Global Marketing Event

Register and pay before 18thJanuary 2013 for EUR 409 ONLY!

4-5 April 2013 BAKU, AZERBAIJAN

www.thepworld.com +3892 5 111 350 info@thepworld.com

MARKETING KINGDOM BAKU What is THE MARKETING KINGDOM ?

The Marketing Kingdom is Europes biggest marketing event!

In 2011 and 2012 more than 4000 marketing professionals took part in the Marketing Kingdom series of events in Belgrade, Zagreb, Sarajevo and Tbilisi. Featuring presentations by the worlds biggest marketing professionals and brands the Marketing Kingdom includes interactive presentations on the hottest topics in the global marketing world such as, social media, marketing research, digital marketing and communications. See for yourself!

MARKETING KINGDOM BAKU Who is speaking at THE MARKETING KINGDOM BAKU ?

The Marketing Kingdom Baku - For The First Time In Azerbaijan

The Marketing Kingdom Baku includes interactive presentations by the worlds biggest marketing experts. Below is a list of the marketing experts presenting at the event:

Greg Nugent Marketing Director London Olympic Games

Marvin Liao Former Commercial Director Yahoo!, UK

Lars Silberbauer Head of Social Media LEGO Group

Steen Ruebke General Manager Henkel Cosmetics

Ian Hunter Global Head Of Cloud Marketing Fujitsu Timothy White Head of eMarketing Novartis

Chris Stock Managing Director FourThirds

Johnny Kroneld Lead Marketing Manager Direct Sales Hewlett Packard Mads Holmen Planning Director Go Viral

Irina Pashina Marketing Localization Manager SAP Global Marketing Tomas Jenssen Director Corporate Communications Microsoft

MARKETING KINGDOM BAKU What topics are being presented at THE MARKETING KINGDOM ?

All presentations at the Marketing Kingdom are based on extensive market research. The presentations are interactive and will provide you with methods and tools that you can immediately implement when you go back to your company. Take a look at the programme below.
DAY ONE 4th April 2013
09.00

Registration And Morning Coffee Chairman's Opening Remarks London Games 2012: Understand, Inspire And Engage The Worlds Biggest Audience Greg Nugent, Marketing Director, London Olympic Games 2012

10.00 10.15

11.00

Using Customer Insight To Build Social Loyalty Through Community And Fan Engagement Lars SiIberbauer, Head of Social Media, LEGO Group

11.45 12.15

Networking And Refreshment Break Talking With Generation Social Mads Holmen, Planning Director, Go Viral

13.00

Talking To Your Customer: Should You Go Local, Social, Or Mobile? Irina Pashina, Marketing Localization Delivery Manager, SAP Global Marketing

13.45 14.45

Lunch For Speakers And Delegates Panel Discussion Effective Ways To Measure The Effect Of Your Social Media Campaigns Interactive Workshop Analyzing And Mastering The Latest Global Advertising Trends Marvin Liao, Former Commercial Director, Yahoo!

15.30

17.30

End Of Day One

MARKETING KINGDOM BAKU What topics are being presented at THE MARKETING KINGDOM ?

All presentations at the Marketing Kingdom are based on extensive market research. The presentations are interactive and will provide you with methods and tools that you can immediately implement when you go back to your company. Take a look at the programme below.
DAY TWO 5th April 2013
09.00

Morning Coffee Chairmans Opening Remarks Marketing From The Heart Ian Hunter, Global Head Of Cloud Marketing, Fujitsu Chris Stock, Managing Director, FourThirds

10.00 10.15

11.00

Taking Marketing To The Board Level Steffen Ruebke, General Manager, Henkel Cosmetics

11.45

Hewlett Packard Case Studies: Marketing As It Matters Implementing New Strategies Through Consumer Projects Johnny KroneId, Lead Marketing Manager Direct SaIes, HewIett Packard

12.30 13.30

Lunch For Speakers And Delegates How Marketing And PR Can Work Together For Maximum Benefit Tomas Jenssen, Director Corporate Communications MENA, Microsoft

14.15

Digital Healthcare Marketing: Customer Centricity And The Closed Loop For Commercial Success Timothy White, Head of eMarketing, Novartis

15.00 15.30

Networking And Refreshment Break Interactive Workshop Mastering Marketing Research End Of Marketing Kingdom

17.00

MARKETING KINGDOM BAKU How Can I Register For THE MARKETING KINGDOM ?

If you register and pay before 18th January 2013 the price for the event is EUR 409. If you register and pay between 18th January 2013 - 15th March 2013 the price is EUR 459. The price after 16th March is EUR 509. Please note that we can also prepare a GROUP PACKAGE for your company if you are planning on sending three or more delegates. Contact us for more info. Please note that delegate tickets for the Marketing Kingdom Baku are strictly limited. To register please call us on +3892 5 111 350, send an email to register@thepworld.com or simply register through our website www.thepworld.com. Please note that your registration for the event will be confirmed after the payment has been received.

MARKETING KINGDOM BAKU How Can I Sponsor THE MARKETING KINGDOM ?

The Marketing Kingdom Baku as Azerbaijans first ever global marketing event is an ideal platform to promote your business and services. At the Marketing Kingdom we are all about creating unique experiences for our customers. By supporting this event you will be in direct contact with your target market and generate business for your organisation. Being part of the Marketing Kingdom, you are guaranteed to be noted and put on the business map. As a sponsor you will benefit from a dedicated PR campaign in the build up to the event and our unparalleled direct marketing campaign where your solutions are promoted extensively across the region through targeted e-shots, hard copy mailings and our experienced telemarketing team. At the event itself our job is to personally introduce you to senior buyers, influencers and decision makers through pre-arranged one to one meetings, networking events and keynote speaking opportunities. We have an experienced and thoroughly professional team here that will ensure we generate real ROI for your company. For more information on how you can get involved in this event as an exhibitor or a sponsor, please email Kosta Petrov on kosta.petrov@thepworld.com

MARKETING KINGDOM BAKU About The Organiser

The Marketing Kingdom is organized by the Dubai based company P World. As of today the company has organized over 100 business events across the world, including Azerbaijans first ever global PR event the Baku PR Experience which took place on 17th October 2012 at the Hilton Hotel in Baku. For more information about the company please visit www.thepworld.com

MARKETING KINGDOM BAKU 4-5 April 2013 BAKU, AZERBAIJAN REGISTRATION

FOUR WAYS TO REGISTER

+38925111350

PWorldGlobal Risto Ravanovski 15a 1000 Skopje, Macedonia

www.thepworld.com

register@thepworld.com

10%
AFTER 16th March 2013
EUR 509 ONLY

SAVE

CALL
+38925111350 For More Information

6 7 participants

The Marketing Kingdom Baku

BEFORE 18th Jan 2013
EUR 409 ONLY

BETWEEN 18th Jan - 15th Mar 2013

EUR 459 ONLY

Payments sent upon receipt of your registration. Please note that full payment must be received prior to the event. Only those delegates whose fees have been paid in full will be admitted to the event. You can pay by bankers draft in EUR. In any event payment must be received not later than 48 hours before the Event. Entry to the Event may be refused if payment in full is not received. Bank Details: Name Of The Bank: Ohridska Banka Skopje, Macedonia Account Number: 14-701-0004756.0 IBAN: MK0753090100475688 SWIFT: MKOHRDMM22 Cancellation

SIGNIFICANT SAVINGS For further information on current promotions and Group Discounts please contact Kosta Petrov on +38925111350 or kosta.petrov@thepworld.com All registrations are subject to our terms and conditions which are available at www.thepworld.com Please read them as they include important information. By submitting you registration you agree to be bound by the terms and conditions in full.
DELEGATE DETAILS
Name: .............................................................................................................................................................................................................. Job Title: ......................................................................................................... Email: ..................................................................................... Tel: ..................................................... Fax: .................................................... Mobile: ..................................................................................

Name: .............................................................................................................................................................................................................. Job Title: ......................................................................................................... Email: ..................................................................................... Tel: ..................................................... Fax: .................................................... Mobile: ..................................................................................

COMPANY DETAILS
Company: ............................................................................................................................................................................................................ Address: ................................................................................................................................................................................................................ Postcode: ................................................................................. Country: ........................................................................................................... Tel: .............................................................................................. Fax: ................................................................................................................. No. of employees on your site: . 1000+ 500-999 250-499 50-249 0-49 YES, I would like to receive information about future events & services via e-mail .................................................................

If you are unable to attend, a substitute delegate will be welcome in your place. Registrations cancelled more than 7 days before the Event are subject to a EUR200 administration charge. Registration fees for registrations cancelled 7 days of less before the Event must be paid in full. Substitutions are welcome at any time.

Nature of your company's business: ..........................................

To assist us with future correspondence, please supply the following details:

Name of the Department Head: ..................................................................................................................................................................... Department: ........................................................... Mobile: .......................................... Email: ....................................................................... Training Manager: ............................................................................................................................................................................................. Department: ........................................................... Mobile: .......................................... Email: ...................................................................... Booking Contact: .............................................................................................................................................................................................. Department: ........................................................... Mobile: .......................................... Email: ......................................................................

Event Venue

Accommodation Details We highly recommend you secure your room reservation at the earliest to avoid last minute inconvenience. You can contact Irena on our Hospitality Desk for assistance on: Tel: +38925111350 Email: irena@thepworld.com