* x Fi Varro Marsiott Internationa, Ine artt Drive Conpvate Headquarters Washingt | willad Maio CChaiman ofthe Board anid Chil Execative Ofcer sova80-7511 Ferner elepnert 301/380-8957 Fax Mayor, City of Dallas Dallas City Hall 1600 Maria Street, Room SEN Dallas, Texas 75201-6390 Dallas has always been a special place for me. In 1960, we picked Dallas for our third hotel and never looked back. Today, we have 3,100 hotels worldwide including 73 in the Dallas-Fort Worth Metroplex, Given my long history with Dallas, | wanted to reach out to you directly and respectfully ask if you might reconsider the recommendation made by Staff and select us to operate your new 1,000- room headquarter hotel, As a Marriott Marquis, you have my personal commitment that this hotel will be positioned and perceived as world-class, ensuring Dallas’ top tier status in the lucrative convention center market. | can also promise you that our management will allow us to further expand our award winning diverse supplier and employment initiatives to your citizens. ‘The development of this hotel is one of the largest investments that the City of Dallas will ever make, With that comes a huge mandate for success. | urge you to select Marriott as the ‘operator who can best achieve and assure that success. The operator of this hotel will need to sell at least 700 group rooms almost every night, and we have the sales engines and experience to accomplish the task To highlight some of the areas where Marriott excels as an operator of very large, group-oriented hotels, | have attached a separate fact sheet providing detail on many fronts. It's very important that the elected leaders and residents of Dallas have total confidence that this investment will be entrusted to the strongest and most successful operator in the industry. ‘On behalf of our 4,000 Dallas- Ft, Worth associates, I thank you for your further consideration. Best Regards, aExperion: Fact Sheet Marriott has been in business for over 80 years and is the clear market leader by almost every measure, Marriott has been involved in the design, development and operations of over 60 ‘convention and resort hotels around the world. We operate 18 hotels with 1,000 or more rooms, which is the most in the industry, Sales and Marketing Marriott has been recognized by being awarded the Stevie Award in both 2006 & 2007 as. “Global Sales Team of the Year.” We have thousands of sales executives globally, many of which would be involved in selling Dallas Meeting Professional International (MP!) consistently publishes its preference for Marriott brands over the primary competitors for convention center hotels: Starwood, Hyatt, and Hilton, Marriott's various reservation channels booked over 76 milion reservations in 2007, making Marriott number one in the industry. In Dallas, like all other cities that we operate major convention center hotels, we would partner with other hotels in the market to sell Dallas as a destination for ‘city-wides.” Because of the depth of our sales and marketing programs, we stand a much better chance than our competitor helping existing hotels in the market create a "rising tide that lifts all ships.” Diversity ‘At Marriott International, diversity is more than a goal...i's our business. Marriott International's formal commitment to diversity began 18 years ago, from our global workforce and vendors, to our franchisees, our customers and communities. Our differences give our company its strength and competitive edge. In the process we have set the standard for the entire hospitality industry. Over the years, our efforts have received significant recognition: Diversityinc. named Marriott International one of the “Top 50 Companies for Diversity, for the sixth consecutive year. Marriott was ranked #11, and the highest ranked company inthe lodging industry. (April 2008) Black Enterprise named Marriott one of the “40 Best Companies for Diversity.” (July 2008) Diversityinc. magazine named Marriott International one of the “Top10 Companies for ‘Supplier Diversity." (April 2008) Hispanic Enterprise magazine named Marriot to their “60 Best Companies for Supplier Diversity.” (March 2008) Company-wide initiatives to create and continually foster this goal are: In 2007, Marriott created a Global Diversity Officer position to spearhead the company's diversity outreach inside and outside the United States,The *Committee of Excellence" was established in 2003 and meets regularly to set significant diversity objectives and monitor progress at every level of the corporation ‘The committee is chaired by Board Member Debra L. Lee, Chairman and CEO of BET Networks, and includes board members George Munoz, Principal of Munoz Investment Banking Group, LLC., Harry J. Pearce, Chairman of Nortel Networks; and Wiliam J Shaw, President and Chief Operating Officer of Mariott International Regional diversity and inclusion councils ensure that our diversity strategy is implemented in the local markets with initiatives that include strategic partnerships, targeted recruitment campaigns, leadership development programs, diversity communications, conferences and other outreach to associates ‘Nearly 3,000 Marriot managers began their careers in hourly positions. Of the new managers hired in 2007, 30 percent were minorities, and 52 percent were women. During 2007, we recruited over 32 percent minority college students. Through our company-wide supplier diversity program, Marriot spent 13.6% of i's U.S. spend or $478 milion, with minority or women owned suppliers in 2007 Marritt identifies and uses diverse suppliers in local, regional and national procurement activities. Marriott recently established a new goal of spending 15% of it's U.S. spend with minority U.S. suppliers by 2009. To date, more than 400 Marriott hotels are owned, operated or are under development by ethnic minorities. We are well on our way to achieving our Diversity Ownership Initiative (001) goal of 500 diverse owned hotels by 2010. Technical Support Marriott International's Architecture and Construction (A&C) Division is among the largest hotel design and construction providers, with a project portfolio that spans worldwide The expertise of this department in the design and construction of convention center hotels is unrivaled, having participated in the development of eighteen 1,000+ room convention hotels globally, This division provides more than 50 years of dedicated focus on the planning and design of distinct hotel properties that emphasize guest comfort, as well as cast efficiency. With six locations worldwide, A&C's 300+ design professionals, including licensed architects, engineers and interior designers are driven by creativity and innovation. Researching, developing and implementing best practices to bring our development partners tangible results in terms of increased revenue, operational cost savings, and guest satisfaction we have established ourselves as leaders in hotel design and bring this experience to bear on the design of Marriott branded hotels. The A&C team serves as the main hotel design coordinator between owner, developer, Marriott Operations and others. ‘The team reviews and advises on project budget, and design documents for compliance with Marriott design standards to assist in developing the optimal project design. Owners have recognized A&C’s competence with major guestroom, ballroom, and public ‘space new-build and renovation projects, and abilly to bring them in on-time and on- budget for owners such as Host Hotels, the Jacobs Group, MeriStar and Sunstone. Environmental Accomplishments Marriott has a 30-year track record in the area of energy and water conservation, Marriott has been recognized as an ENERGY STAR@ Partner of the Year (2004—2007) and received the 2007 ENERGY STAR® Sustained Excellence Award. 250 Marriott hotels have earned the ENERGY STAR® label, the most in the industry,