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THRESHOLD EDITIONS

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CRISIS TALES
Five Rules for Coping with Crises in Business, Politics, and Life

By Lanny J. Davis
Our company turned to Lanny Davis when we faced a legal problem in Washington. He found a way to combine his considerable legal, media, and political skills to find a solution satisfactory to all parties. This book demonstrates the effectiveness of his multi-disciplinary approach to crisis management. John P. Mackey, co-founder and co-CEO, Whole Foods Market When a controversy arises involving a public figure, Lanny Davis is the go-to guy for journalists. The irony is that if this book is readand actually heededby more politicians and celebrities, there will be less need of Lannys services. Carl M. Cannon, editor of Real Clear Politics CRISIS TALES offers simple crisis management rules, told through riveting true-to-life stories, that can help everyone facing a business, governmental, or personal crisis. Gary Lauer, chairman and CEO, eHealth, Inc.

Nobody calls Lanny Davis to give him good news. In CRISIS TALES: Five Rules for Coping with Crises in Business, Politics, and Life (Threshold Editions; March 5, 2013; Hardcover; $27.00), Davis gives practical rules for negotiating crises on all levels from the high-profile to the more mundane from Martha Stewart to U.S. representative Charles Rangel to Prime Minister Benazir Bhutto.

His five crisis management rules apply to contemporary examples appearing in news media virtually every day such as, the Obama administrations handling of Benghazi, drone policies, Solyndra, and even the Presidents decision to restrict press coverage of his golf game with Tiger Woods.
Timely, the books Afterword discusses Daviss work with Penn States president, Rodney Erickson, and the university board in the wake of the Jerry Sandusky scandal and the controversial decision to require head football coach, Joe Paterno, to step down.

As that case and the others in the book illustrate, winning your case in a courtroom instead of the media is no longer a viable option. These days, every scandal is tried in the court of public opinion. Refusing to dignify allegations with an answer is grounds for flagellation by the press. A fascinating and practical resource, CRISIS TALES tells the real stories behind Daviss famous clients very public scandals and explains what he and his team did right, what they did wrong, and how they learned from their mistakes and successes. As impossible as it is to believe, many public relations experts still rely on the faulty Nixon modeldeny, deny, deny. This tactic was detrimental, not only to Nixons presidency but, for example, to Exxon and BP (not Daviss clients) following major oil spills. Instead, Davis believes, it is important to tell the full story yourself, even if it means sharing unflattering details before they leak on their own. By getting ahead of the story, you have more control over how the information is reported and perceived in the media. Damaging falsehoods can go viral in an instant, but the nations premier political spin doctor will teach you how to fight back. Following the overall guiding principle, tell it all, tell it early, tell it yourself, CRISIS TALES outlines what Davis describes as the five essential rules to managing any public crisis, no matter the kind of person involved. The basic rules: #1: Get all the facts out #2: Put the facts into simple messages #3: Get ahead of the story #4: Fight for the truth using law, media, and politics #5: Never represent yourself in a crisis

About the Author: Lanny Davis is a lawyer, crisis manager, consultant, television commentator, and author of Scandal: How Gotcha Politics Is Destroying America. He began his career in legal crisis management while serving as special counsel to President Bill Clinton. His clients have included Martha Stewart, Macys, Washington Redskins owner Dan Snyder, Royal Caribbean Cruise Lines, Penn State University, and Starbucks, among many others. He is a graduate of Yale Law School. About the Book: CRISIS TALES Five Rules for Coping with Crises in Business, Politics, and Life By Lanny J. Davis Pub Date: March 5, 2013 ISBN: 9781451679281 Hardcover / Price: $27.00 / Threshold Editions

Threshold Editions is an imprint dedicated to publishing works that impact the great political, policy, and philosophical debates of our time by providing a forum for the thinkers and doers across the ever expanding contemporary conservative spectrum. Threshold Editions is the proud publisher of many bestselling authors, including Glenn Beck, John Bolton, Herman Cain, Dick Cheney, Jerome Corsi, Laura Ingraham, Mark Levin, Jason Mattera, and Karl Rove. Simon & Schuster, a part of the CBS Corporation, is a global leader in the field of general interest publishing, dedicated to providing the best in fiction and nonfiction for consumers of all ages, across all printed, electronic, and audio formats. Its divisions include Simon & Schuster Adult Publishing, Simon & Schuster Childrens Publishing, Simon & Schuster Digital, and international companies in Australia, Canada, India and the United Kingdom. For more information, visit our website at www.simonandschuster.com.

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