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How did you attract/address your audience?

To attract our audience and grip them to the story line we used several audience pleasures. This way the opening would grab their attention and make them want to watch more. Our thriller opening focuses mainly on narrative pleasures. It is packed with enigma and will leave the audience asking who the characters are, what their relationship is and why Ruby has been killed. The use of a cliff hanger makes people want to find out more engaging them in the plot line.

Our thriller also include several representational pleasures. For example the use of fear, our thriller relates to fears of most young women something happening to them when they are at their most vulnerable. This is shown by Ruby being attacked, alone, late at night by a man. The fact she appears to have been watched before hand is another common fear, being stalked is a terrifying concept for many women. It also suggests the fear that males have of being lured into criminality by women and their wrong doings. It shows the extreme lengths some men might go through bitter jealousy, anger and wanting revenge.

Images of Ruby in Teds office that she is unaware have been taken.

Thematic pleasures such as Crime, murder and deceit are all aspects that will attract a certain niche audience to our thriller. Our particular audience likes to feel on the edge of their seat, they can relate their own fears to what is happening in the thriller. For example the vulnerability of females and corruption and moral down full of men that can occur through bitterness and jealousy. The tension and enigma of our thriller opening is another thematic pleasure that will hook people into our film.

The Recognisable film noir genre is an audience pleasure in itself. Typically more appealing to older people the stylised lighting, colours, costumes, props and camera angles are a pleasurable viewing experience that will engage the audience. The sub-genre of film noir attracts a very specific niche market, who will love the suspense and enigma that is to be expected of a film noir thriller. We used several generic features such as single source lighting to create enigmatic strong shadows that suggest things about the character. For example Ted. The way his office is lit and set out the mess implies the mayhem of his life and the shadows suggest some hint of corruption. The audience will like to assume things about the character by the way mise en scene is used. The use of pathetic fallacy in this particular shot reflects the darkness of Teds soul matching the dark eerie atmosphere of the streets at night. This will hint to the audience that something bad will happen.

The Style and aesthetics of our thriller opening use stylised cinematography to attract our niche audience. The use of sophisticated film noir style props and costume will be attractive to our audience and will be visually pleasing to them which will engage the more into the plot line. The use of sound in our thriller adds suspense and tension the opening. The soothing guitar music doubled with an eerie sounding track suggests the underlying feeling or deceit or crime. It makes the audience feel unsettled and signifies that Ted is an untrustworthy character. It also gives some emotion to the piece, almost making the audience want to sympathise with Ted or find out more about where he came from and what happened to him before this point. The locations used add to the stylised, film noir style cinematography. The claustrophobic, darkened office which connotes the darkness of Ted as a character and as a trusted detective. The props and lighting used in this location give a strong sense of corruption, deceit and hidden tales. This will grip the audience visually as well as mentally. The use of dark, dinghy streets suggest the power and mystery of Ted and the vulnerability of Ruby. This use of location suggests to the audience that something dramatic is about to take place. This hooks the audience, making them want to find out more.

The audience is addressed in several shots. For example the obscured shot of Ted through the office windows make the audience feel as though they are spying on him, like they witnessing something they shouldnt be. This makes them feel part of the action and more involved with the story. It makes them piece things together and begin to assume things of Ted as a character which will either be certified or disproved throughout the rest of the thriller. The audience will want to watch more to find out if their initial assumption is correct or not. The audience loves to feel involved. The way the opening cuts to and from each character gives a level of confusion to the audience about the time. Is Ted going to investigate the scene after she has been murdered and has pictures in his office to aid his investigation. Or is he much darker than that, and the office scene is happening before the murder as he plans to attack her? This is disorientating to the audience adding confusion and increasing the enigma. It puts a lot of questions into the audiences mind that will need to be answered.

The shot of Ruby walking towards the house will make the audience feel on edge and empathise with her vulnerability. This will unsettle them and heighten the tension before the inevitable attack of Ruby. The shot of Ruby from the other side of the road gives a sense that she is being watched, suggesting the audience can see through the eyes of the murderer further involving the audience. This morally ambiguous shot of Ruby suggests to the audience she may not purely be the victim of a vicious crime, she may have done something earlier on in time that has driven a man to do this to her. This puts questions into the audience minds about Ruby and gives them something to think about. Through this shot implying Ruby is not all that innocent, the audience will not fully empathise with her when she is attacked.

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