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What kind of media institution might distribute your media product and why?

Prometheus Global Media which publishes the magazine billboard is a company based in the US. Billboard magazine is similar to mine, which would feature the same artists and is based on the same genre of music. Billboard magazine is based in the US, whereas mine is based in the UK. Prometheus Global Media is an American entertainment publishing company based in New York City. The company publishes Adweek, Backstage, Billboard, Film Journal International and The Hollywood reporter. The company was formed by the sale of entertainment and media division in 2009. This links with my magazine as its based about entertainment. Inside theyll be a lot about what artists have been up to at the minute, latest tours, albums or singles. Their target audience is aimed at different people, for example the Film Journal International isnt something a 12 year old would read, however Billboard is something, which is aimed for teenagers. Billboards target audience is for young teenagers aged 11 21+. Prometheus wants to target within this age range, as theyre a lot of artist who are British and known world wide who arent in magazines enough, and feel that it will benefit that particular age group and give them something more to read, as theyre isnt anything really for pop fans to read which is just mainly British. The magazine foundations are joint with the magazine Billboard. However Billboard publish this magazine in the US whereas Foundations is to be published in the UK. Billboard will have more American artist featured in it, but Foundations will features artist which are from the UK, but also well-known artist around the world. This is so that the British teenager that read it will know whos being featured in it. Being part of this institution will give be a bigger access to more stars and will allow a wider range of stars to be featured in Foundations. Billboard features stars like Miley Cyrus, Rihanna, Carly Rae Jepsen, Taylor Swift, Justin Bieber and Katy Perry. All these artists are known worldwide, and because these artists have been featured in Billboard it will give be a lot easier access to have them featured in my magazine.

Ive decided to base mine in the UK as they isnt any big pop magazine that are around anymore and for teenagers to read. A lot of magazines are aimed for younger audiences with Disney channel characters on the front cover, which isnt something a 16 year old would want to read. Ive made my magazine similar to Billboard, because this magazine gets a lot of sales in America, however it is only sold in America, and a lot of people are buying it from the US and having it shipped over. It would be a lot easier and cheaper for them to have a UK version. My magazine Foundations would be found in most news agents, supermarkets and places like whsmiths. This is because it will be a weekly magazine, which is popular within supermarkets and news agents. My magazine will have its own website which will be updated weekly, were youll be able to read some headlining stories, and there will be information on their about the latest tours and music updates. My magazine will have an app for people who have access to the app store, for them to download on their Iphones/Ipads/Ipods for them to read wherever. The app will be updated weekly with the new issue of the magazine. The app will be free to download, however youll only be allowed to read a limited amount, if you wanted the whole version of the magazine youd have to pay a weekly cost. Billboard has its own Twitter and Facebook account which is updated regularly, and my magazine Foundations will have its own Twitter and Facebook account which will be run by someone, and we have daily posts from the latest magazine. Theyll also post some sneak peeks of photos from the photo shoots, which they have done for the next magazine. My magazine will be printed A4 size, have a silky front and back cover and normal pages inside.

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