COMPETITOR WRITE UP

BY AAKASH KHURANA 1756 ACHAL GUPTA VIVEK JAISWAL ANKIT JAIN AMAN AGGARWAL

CORPORATE SOCIAL RESPONSIBILTY

ASIAN PAINTS
1. ENVIRONMENT AND SAFETY Asian paints duly approaches the environment issue from the perspective of waste minimization and conservation of resources. Thus, the continued attempt is to reduce, recycle and eliminate waste, which results in less and less waste being generated. 2. TOTAL WATER MANAGEMENT Asian Paints built a TWM Centre at its Bhandup manufacturing facility, which is 1st of its kind in the entire country. It showcases the live working models on water conservation and rain water harvesting. They also provided expertise to citizens free of charge to implement rainwater harvesting and total water management solutions. 3. TSUNAMI RELIEF HELP A total fund amount of Rs. 4.7 million was generated as relief aid and handed over to the Tsunami victims. 4. MOBILE MEDICARE UNITS Asian Paints also established the Mobile Medicare Units (MMU) for the treatment of senior citizens . 5. OTHER INITIATIVES In Ankleshwar, Gujarat, the plant has sustained its commitment of providing infrastructure support to a school, Shree Gattu Vidyalaya, be it through donations of computers, tables and chairs, or through assistance in other maintenance work for the school. They also conducted Vaccination and Health camps. Not only students, but teachers are also briefed on hygiene aspects in such camps.

BHARTI AIRTEL
1. RESPONSE TO TSUNAMI DISASTER Bharti Airtel undertook the following initiatives for immediate relief and rehabilitation to Tsunami victims: Built a mobile network in Andaman & Nicobar Islands in less than 3 months to aid rapid rehabilitation of the island. Donated Rs. 1 Crore to the Prime Ministers Relief Fund, in addition to contributions from employees. Created 29 Airtel Crisis Communications centres in Tamil Nadu. Also raised resources for Tsunami victims by initiatives such as a Benefit Cricket Match. 2. MUMBAI FLOODS HELP Bharti Airtel employees literally climbed up the towers to restore the networks so that our customers could conveniently reach its employees. 3. KASHMIR EARTHQUAKE HELP Bharti Airtels Rapid Response Team responded to the Kashmir earthquake by bringing more than 2000 food packets and water bottles to the affected area. Money, clothes, woolens and blankets were also collected from employees to distribute among earthquake victims. 4. OTHER INITIATIVES OF BHARTI AIRTEL Ashiana for underprivileged children at the Mohali office of Airtel. Tied up with an NGO to distribute daily surplus food to needy children. Airtel Experience Centre by Access MP for the benefit of the benefit of visually impaired people as well as people from deprived section of society.

We think that Bharti Airtel hasnot done much as far as CSR is concerned. Help relief during any calamity is provided by each and every organization. They have now come up with the sustainability report of 2012, as a blueprint with visions and promises yet to be fulfilled. In such respect Asian Paints has done pretty good CSR activities.