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  • The Daft Punk Facebook Data Dashboard

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    Denis Doeland
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    It all started with the change of the cover photo of their Facebook page on the 26st of February, followed by 15 seconds of their new music through a television commercial on the 2nd of March. Clearly the DJs are fans of sketch comedy: once again, the ad was shown during an episode of Saturday Night Live. See the effect of the whole Daft Punk 'drip feed marketing' campaign on a few performance indicators on Facebook.

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    It all started with the change of the cover photo of their Facebook page on the 26st of February, followed by 15 seconds of their new music through a television commercial on the 2nd of March. Clearly the DJs are fans of sketch comedy: once again, the ad was shown during an episode of Saturday Night Live. See the effect of the whole Daft Punk 'drip feed marketing' campaign on a few performance indicators on Facebook.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
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    726 views3 pages

    The Daft Punk Facebook Data Dashboard

    Uploaded by

    Denis Doeland
    It all started with the change of the cover photo of their Facebook page on the 26st of February, followed by 15 seconds of their new music through a television commercial on the 2nd of March. Clearly the DJs are fans of sketch comedy: once again, the ad was shown during an episode of Saturday Night Live. See the effect of the whole Daft Punk 'drip feed marketing' campaign on a few performance indicators on Facebook.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 3

    The Data of Daft Punk

    How does Daft Punk perform in the last 3 months?


    Fanship, Conversion, Value
    2013 | Denis Doeland / DDMCA | contact: denis.doeland@ddmca.com

    The Daft Punk Facebook KPI Dashboard (over 90 days to date | 2nd of June 2013)

    Averages by post type

    KPI matrix

    Top 5 best posts

    Some active fans on other pages

    2013 | Denis Doeland / DDMCA | contact: denis.doeland@ddmca.com

    Questions or remarks, more data or need a dashboard?

    Management, Consultancy & Advice

    Denis Doeland

    P: +31 20 4272880 M: +31 6 13520250 E: denis.doeland@ddmca.com L: linkedin.com/in/denisdoeland T: @denisdoeland W: denisdoeland.com W: ddmca.com

    2013 | Denis Doeland / DDMCA | contact: denis.doeland@ddmca.com

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