!

"
Bighly ConfiuentialCounsel 0nly Subject to Piotective 0iuei

Exhibit 2: BCS Championship uame Commeicial anu Sponsoiship Log

$%&! '() *+,-./+0 (1+23-./41-3 5..,6+00 (.22789-+0 5.82+, :.;
<87;+27 = >+27 = ?+0@,-27 = <.4,;+27 A8.31B <8747/,+,-./
C)<* D E+/F+8B GH $%&!
!"#$% '"(()*+,$% !,()- ./0/1 (,23#)4
(.2278
9-+0
'0.9I
'0.9I
JF8+,
-./
(.22789-+0 K/-,4
Piegame
1
2:4S Bi. Peppei :Su, AT&T :Su, Nissan :Su, Spoits Centei :1S, Local
:6u
Piegame
2
S:uu Shauow Reciuit Novie :Su, Cauillac :Su, Bi. Peppei :Su, Sylvania
:1S, ESPN Spoits Centei :1S, Local :6u
Piegame
S
1:uu Nissan :Su, uatoiaue :Su
1st
Quaitei 1
2:uu vizio :Su, :Su Allstate, Cauillac :Su, AT&T :Su
1st
Quaitei 2
2:uu Taco Bell :Su, Cauillac :Su,Coois :Su,uieat Clips :Su
1st
Quaitei S
2:uu Chevy :Su,Niciosoft :Su,BIRECTv :Su,Noithwestein Nutual :Su
1st
Quaitei 4
2:uu Coke :Su,Chevy :Su,Capital 0ne :Su,veiizon :Su
Enu 1st
Quaitei
2:Su Biscovei Caiu :1S,Taco Bell :Su,AT&T :Su,Shauow Reciuit
Novie :1S,Ninu of a Nan on uSN :Su,ueico :Su
2nu
quaitei 1
2:uu Bi. Peppei :Su,Nissan :Su,Fiankenstein Novie :1S,BISB
Netwoik :1S,vizio :Su
2nu
quaitei 2
2:uu Tostitos :Su,Nissan :Su,Capital 0ne :Su,AT&T :Su
2nu
quaitei S
2:uu Nissan :Su,Allstate :Su,Payanywheie.com :Su,AutoTiauei.com
:Su
2nu
quaitei 4
2:uu veiizon :Su, Nissan :Su, Lone Suivivoi movie :1S, Taco Bell :1S,
BeatsPills Speakeis :Su
Enu of
2nu Qti
4:uu AT&T :Su, Navy Feueial Cieuit 0nion :Su, Coiona :Su, uillette
:Su, IBN :Su, Novie :Su, Local :6u
Balftime
#1
4:uu Buick :Su, veiizon :Su, Coois Light :Su, SEC Netwoik ESPN :Su,
Aubuin 0niveisity :Su, FS0 :Su, Subaiu :Su, Local :Su
Balftime
#2
S:uu Taco Bell :Su, Buu Light :Su, NCAA :Su, SEC Netwoik ESPN :Su,
Subaiu :Su, Tuibo Tax :1S, uolu Bonu :1S
Balftime
#S
S:uu Buick :Su, ESPN Piomos foi Woilu Cup, 2u14 College FB
Playoffs, CBB, ACC FB 2:uu , Local :Su
Siu
Quaitei 1
2:uu AT&T :Su, Biscovei Caiu :1S, Piogiessive Insuiance :Su, Bome
Bepot :Su, Shauow Reciuit movie :1S
Siu 2:uu All State Insuiance :Su, Nazua :Su, Riue Along movie :1S, Taco
REDACTED VERSION OF DOCUMENT SOUGHT TO BE SEALED
Case4:09-cv-0l967-CW Document956-3 Filed0l/l3/l4 Page47 of 66

!"
Bighly ConfiuentialCounsel 0nly Subject to Piotective 0iuei

Quaitei 2 Bell :1S, vizio wPanuoia :Su
Siu
Quaitei S
2:uu uatoiaue :6u, Nazua :Su, Beau & Shoulueis :1S, Saving Nistei
Banks movie :1S
Siu
Quaitei 4
2:uu Nonuments Nen Novie :Su, veiizon :Su, local :6u
Enu of
Siu
Quaitei
2:Su Nazua :Su, Lays :Su, Lego Novie :Su, AT&T :6u
4th
Quaitei 1
2:uu Biiectv :Su, Chailes Schwab :Su, Foiu :Su, Legenu of Beicules
movie :Su
4th
Quaitei 2
2:uu Foiu :Su, Coke :Su, Niciosoft :Su, Biscovei :Su
4th
Quaitei S
2:uu vizio :Su, Foiu :Su, AT&T :Su, Lego Novie :Su
4th
Quaitei 4
2:uu Taco Bell :Su, All State Insuiance :Su, Bi. Peppei :Su, Foiu :Su
Tiophy
Piesent
2:Su Foiu :Su, uatoiaue :Su, AT&T :Su, ESPN NBA Piomo piesenteu
by State Faim, SpoitsCentei :Su, Bi. Peppei :Su
!"#$%&'( *+&*,+&- ./ !&00&+ 1*"+(0 2&-3,


























REDACTED VERSION OF DOCUMENT SOUGHT TO BE SEALED
Case4:09-cv-0l967-CW Document956-3 Filed0l/l3/l4 Page48 of 66

!"
"#$%&' ()*+#,-*.#/&0()1*2-& 3*&' 4156-7. .) 89).-7.#:- 39,-9


!"#$"%&
()#*+ ,-.$/01 2/-&3
!"#$"%&
()#*+ ,-.$/01 2/-&3
regame 1 :20 ur. epper Coach's Lrophy Lease segmenL PalfLlme :10 8ulck logo Lo and back from commerclals - halfLlme
regame 1 :10 8lllboard: ur. epper PalfLlme :06 vlzlo 8CS AnlmaLlon bumps Lo/ouL
regame 2 :10 8lllboard: 1aco 8ell PalfLlme :10 1wlLLer logo on all announcers
regame 2 :20 ul8LC1v moblle SLudlo feaLure PalfLlme :20 1aco 8ell 8eplays and announcer read
regame 2 :40 8lllboard 8n? Mellon, LSn MegacasL 8 feeds, Coodyear PalfLlme :10 1wlLLer LSn 1lcker
regame 3 :60
nlssan vlgneLLe: regame 8ush,nlssan Pelsman Pouse,88
nlssan 3rd quarLer :10 vlzlo LSn download App
regame 3 :60 regame 8ush nlssan bug 3rd quarLer :20 ulscover Card Came Changer PlghllghLs
1hroughouL game vlzlo LlLle banner op-up score 3rd quarLer :30 8lllboard: 8CS, vlzlo, Mazda, 1aco 8ell, CaLorade
1sL CuarLer :40 8lllboards: vlzlo,Cadlllac,AllsLaLe,CreaL Cllps,1aco 8ell 3rd quarLer :30 8lllboard: Coodyear Arlal 8llmp Coverage
1sL CuarLer :40 vlzlo Llcker scoreboard 4Lh CuarLer :30 8lllboard: lord, Coke, MlcrosofL, ulscover
1sL CuarLer :20 8lllboard: Coodyear Arlal Coverage 4Lh CuarLer :20 All SLaLe Cood Pands lay sponsored hlghllghLs
2nd quarLer :10 8lllboard: ul8LC1v Moblle 1heaLre:10 vldeo 4Lh CuarLer :20 8lllboard: Coodyear Arlal 8llmp Coverage
2nd quarLer :30 8lllboard: ur. epper,1osLlLos,CaplLal Cne,A1&1,nlssan 4Lh CuarLer :10 1wlLLer LSn 1lcker
2nd quarLer :30 A1&1 All-Amerlcan resenLaLlon vlgneLLe 4Lh CuarLer :13 lord osLgame promo
2nd quarLer :60 vlzlo Llcker scoreboard 4Lh CuarLer :13 Coaches 1rophy presenLed by ur. epper romo
2nd quarLer :30 1wlLLer pop up osLgame 1 :03 1wlLLer Logo Announcer lu
2nd quarLer :20 LSn College looLball layoff Comlng nexL Season osLgame 1 :20 Coaches 1rophy presenLed by ur. epper romo
2nd quarLer :20 8ulck PalfLme 8eporL promo ln-game w/ logo osLgame 1 :07 8lllboard: lord
Lnd of 2nd C :10 8ulck PalfLme 8eporL 1ease ln-game w/ logo osLgame 1 :03 lord 8CS osLgame Show Logo wlLh vC
PalfLlme 1:10 8ulck PalfLlme sLaLs, announcer seL, graphlcs osLgame 1 1:30 ur. epper on camera LxecuLlve resenLaLlon
PalfLlme :10 8CS Champ lower Lhlrd crawl osLgame 1 2:40 lord w/ Logo on screen conLlnlously
PalfLlme :07 8ulck PalfLlme 8eporL LSn w/ volceover osLgame 1 :03 1wlLLer Logo Announcer lu
PalfLlme :10 vlzlo 8CS MegacasL 1lcker osLgame 1 :30 vlzlo 8CS logo CenLer of announcer seL backdrop
PalfLlme :13 8lllboard: 8ulck w/vldeo box osLgame 1 :03 Coodyear Arlal Coverage Closlng Craphlc
LSn 8CS vlzlo 1lLle logo
vlzlo 8CS logo CenLer of announcer seL backdrop 1emporary: under Armour/vlzlo
LSn Score logo- Lower Lhlrd 8enches: CaLorade
LSn bug - near conLlnous (boLh on replays and llve acLlon)
LSn 8CS naLlonal Champlonshlp replay anlmaLlon LranslLlon ?ard SLlck markers: vlzlo 8CS
LSn fleld reporLers mlc flags 8CS lleld Coal posL pads
LSn Muslc vldeos (3 alrlngs)
A1&1 headseLs, nlke/under Armour coaLs, lMC shlrL, Pome uepoL Coach of Lhe ?ear
ACC / SLC, under Armour/nlke, 8CS, 8eldell chln sLraps
vlzlo 8CS logo Lowels, ACC/SLC ball boy shlrLs, CaLorade cups/waLer boLLles
!"#$%&'( *+&*,+&- ./ !&00&+ 1*"+(0 2&-3, 4
!"#$%
4567 (89 :%/;#.%) 80%&<;#.30;< =##/>%)) 8#&&-"*;%) 2. !"#$"%& 9<#.3#" ?.0%.*-&-./ ,#$
?9!: @ A%.B%"C DE 4567
llxed: Ponda/8ank of Lhe WesL/ur. epper/CuesL AuLo arLs/SLaLe larm/Muscle
Cn laylng lleld: vlzlo Mld fleld, and each 23 yd ln, corners/Lower 3rd/Coal posLs/
&'() +%,-./-0 '",./12 '/0-,0$
(3,4$% 5-/67%28
97,:#$8
REDACTED VERSION OF DOCUMENT SOUGHT TO BE SEALED
Case4:09-cv-0l967-CW Document956-3 Filed0l/l3/l4 Page49 of 66