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Bcg Matrix of Itc Ltd

Bcg Matrix of Itc Ltd

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Published by: gaurab_ibsk on Aug 28, 2010
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07/19/2013

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BCG Matrixof ITC Ltd.
 V0.2
ITM Executive MBA, Batch 13B, Term 1, Subject: Concepts of Marketing
Main Sources: ITC Portal (www.itcportal.com) , Angel Broking & NSE.
 
ITC Ltd.
Formerly Known as Indian Tobacco CompanyFormerly Known as Imperial Tobacco Company
 
19102008
1910
Incorporation of 'Imperial Tobacco Company of India Limited'.
1925
Setup of Packaging & Printing Business
1975
Launched its Hotels business.
1979
Entered the Paperboards business
1990
Set up the AgriBusiness Division
2000
Launched a line of high quality greeting cards under the brand name 'Expressions'
2000
Entered the Lifestyle Retailing business with the Wills Sport.
2000
Spun off ITC InfotechIndia Limited.
19251975197919902000
ITC Timeline

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