GET GOING WITH MOBILE

More than 2.7 billion. So, what better way to connect with your customers
than through the most utilized device on the face of
the earth? Through the evolution of the mobile Internet
That’s how many cell and “smart” mobile applications, new channels of
productivity and entertainment have been born. Social
phones there are Connectivity has been transformed and customer
expectations redefined, blurring the lines between the

worldwide. And even wired and wireless.

SAPIENTNITRO’S MOBILE EXPERIENCE GROUP

as you’re reading this SapientNitro’s specializes in crafting experiences to
address the digitally connected lifestyles of today’s

sentence, that number consumer. We engage in the strategy, design,

development, and testing of mobile applications,

is growing. mobile websites, and emerging marketing platforms.

The experiences we shape are cross-channel
and often include both front-end and back-end
systems integration. Our ten-plus year history in
the telecommunications space, coupled with award-
winning design and development capabilities, puts us
in an unprecedented position for creating world-class
experiences.
 Core Capabilities
Focus Areas Mobile Strategy
SOCIAL MEDIA AND MESSAGING Looking for a partner to help you define the best mobile
advertising opportunities? Or maybe you need a 1–3 year
As online communities and services like
enterprise road map for expanding your core services
Facebook and MySpace continue to grow, so
while choosing the right mobile devices and platforms to
too does the mobile channel. Both consumers
put them on. Whatever the need, SapientNitro works with
and businesses are realizing the importance
you to bring deep mobile experience and a technology-
of having an “always connected” relationship
agnostic approach — ensuring you are getting the right
between friends, family, and coworkers. Going
Tabz — social networking dashboard plan, recommendations, and ultimately the right mobile
mobile has heightened that connection and
experience for you and your customers.
given marketers a new way to be a part of
the conversation.
UI Design And Specification
SapientNitro has designed or developed over two
LOCATION BASED SERVICES
dozen mobile applications in the past year. In addition,
The integration of local search, point
SapientNitro has worked both with companies looking
of interest data, tagging, and user
to take their first steps into the iPhone and mobile
generated reviews has brought new
landscapes, and with wireless carriers and manufacturers
levels of intelligence and assistance
of mobile devices. SapientNitro has completed over one
to users — connecting users and
hundred projects for two of the top five U.S. carriers
communities anytime and anywhere.
ranging from wireless device
Yellowpages.com mobile web app UI standards to dotcom redesign and marketing work.

TRANSACTIONAL & SPECIALTY Development

APPLICATIONS SapientNitro’s mobile experience group developers work
As devices become more sophisticated, hand-in-hand with creative teams to maintain the integrity
computing platforms for mobile commerce, of the design and/or mobile campaign. Our mobile
banking, and other transaction-driven development capabilities also include Java, Microsoft,
experiences have become mobilized with the Android for smartphones, Adobe, and MobLin, which
Avis field agent application
seamless integration of product catalogs, enables us to develop comprehensive mobile initiatives.
digital content, and account services. Our teams are located in North America, Europe, and
India, allowing us to leverage a global pool of skill sets
MARKETING AND RICH MEDIA and talent across the complete application stack from
EXPERIENCES front-end interface technologies, core device services, and
The power of the iPhone’s graphic engine, core network services to server side integration, including
multi-touch, and accelerometer has opened quality assurance processes for high performance
up new gaming opportunities. These and applications.
other brand forward experiences are perfect
to bolster brand awareness and drive Testing
real campaign results. SapientNitro’s QA and testing covers the full lifecycle of
iPhone Spin the Bottle &
Polar Bear Plunge game usability, system, and integration testing with a focus
on mobile design and usability factors. SapientNitro
INFORMATION SERVICES has performed a range of testing services for leading
telecommunications carriers around device certifications,
Whether it’s repurposing existing marketing content
application certification on devices, services assurance,
or creating new specialty content from scratch,
QoS assurance, and network testing in the mobile space.
providing users with the right information at the right
time provides tremendous value.
Buzz About Wireless
mobile portal FOLLOW US:
ABOUT SAPIENT facebook.com/sapientnitro
SapientNitro, part of Sapient, is the world’s first customer experience company.
twitter.com/sapientnitro
We create and engineer highly relevant experiences that accelerate business growth
and fuel brand advocacy for our clients. By combining multi-channel marketing, CONTACT US:
multi-channel commerce, and the technology that binds them, we influence customer For more information,
behavior across the spectrum of content, communication and commerce channels, please contact us at:
resulting in deeper, more meaningful relationships between customers and brands. mobile@sapient.com
SapientNitro services global leaders such as Citi, The Coca-Cola Company, Mars,
Singapore Airlines, Target, and Vodafone through our operations in North America,
Europe, and Asia-Pacific. sapientnitro.com

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