1.0 Introduction-Maxis Mobile Sdn. Bhd.

Maxis Mobile Sendirian Berhad is the leading telecommunications service provider in Malaysia
and it is founded in year 1993, by its founder, Ananda Krishnan. Being the leader within the
telecommunication industry, Maxis Mobile is the fifth largest Public Company in Malaysia with
total subscribers of 6.4million, providing a wide range of innovative mobile, fixed and
international network services to their customers. The head office is located within Menara
Maxis, an elegant 49 storey building adjacent to the Petronas Twin Towers Kuala Lumpur City
Centre. The building is the headquarters of the Tanjong Plc Group of Companies, Maxis
Communications Berhad and their associated companies. Maxis Mobile Sdn Bhd first used the
Cardax System (CC Unix) since 1998 when they moved their operations into Menara Maxis,
owned and managed by Tanjong City Centre Property Management (Tanjong Plc Group of
Companies). Generally, Maxis provide varieties of mobile telecommunication products and
services such as broadband, international roaming, MMS and so on. They started with the phone
number starting with the prefix of 012. Later they purchased the Timecel which is another
mobile services provider and that is when they started offering phone number starting with prefix
of 017.