Professional Documents
Culture Documents
28 July 2011
Aims:
Help Improve Rural Sanitation and Hygiene in (specific) North-West Region Achieve higher impact of IEC activities Contribute to NTP BCC component
Objectives:
To determine directions of communication by
Developing key messages for communication Identifying key communication channels
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Strategy: Focusing
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Adults:
Good Motherhood (use WB WSP messages and materials). Consider a message on Clean hand Good respect to ancestors
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Reinforcement/Complementary:
Home visits Study visits (visiting the neighbors/good example)
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Roles of HEC:
Research, message development. Materials development Capacity building
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Communication Skills for staff within the network Communication skills for local motivators Advocacy and Social Mobilization skills for key staff Capacity on R&D Study
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Focal Point for BCC on WASH Agreement on using the localized BCC strategies by all WASH players in the region Information/experience/IEC material sharing and support
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Strategy: Follow up
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