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Eastern European Conference on Web Business and Technology

3rd Edition

www.how-to-web.net

Confe re nc e ove rvie w

The Most Important Web Tech & Business Conference in Eastern Europe in 2011
Information based presentations, no sales pitches allowed. Hands-on workshops on web & mobile technologies Regional networking event, global exposure Connecting Eastern Europe to the global web Searching for the Eastern European success model in web tech

Aft e r H ow t o We b 2 0 1 0
2 days event, 23 international speakers, 20+ talks & panels, 4 workshops, 2 great parties National and international media exposure, social media champ Top class experience, 90% of participants evaluated the event as very good or exceptional

Awarded Best IT&C event of the year by IDG Romania at RoCS 2010

H ow T o We b Confe re nc e 2 0 1 1
9-10 November 2011, Bucharest, Romania

750+ participants, 35+ international speakers The Talks: 20+ presentations and panels The Works: 12 tech workshops
on entrepreneurship, business development and web trends

on web technology, software and mobile development

The Expo: 30 tech startups & companies

T he T a lk s
20+ talks & panels with top European experts & entrepreneurs
Day #1 Keynotes Web disruption & Innovation 30' min coffee break Business analysis (2 talks, 1 panel) European innovators, daily deals model 90' min lunch break Mobile (2 talks, 1 panel) Market overview, creativity, future of mobile 30' min coffee break How to's (2 talks, 1 panel) Business development & financing Day #2 Keynotes Education & web disruption 30' min coffee break Business analysis (2 talks, 1 panel) European innovators, the SaaS model key-metrics 90' min lunch break Social media (2 talks, 1 panel) Social identity & influence, gamification, layers of the social web 30' min coffee break How to's (2 talks, 1 panel) Building teams, top accelerators analysis

K e y-not e rs
Mark Randall Doug Richard

Chief Strategist, Digital Media at Adobe, 20+ years of entrepreneurship, top-class speaker

Serial entrepreneur, Dragon's Den original member, School for Startups founder

Carlos Espinal

Partner at Seedcamp, the most popular web entrepreneurship support program

Pablos Holman

Researcher at Komposite, hacker, entrepreneur, space ship builder and professional mosquito assassin

Ac c e le ra t or re pre se nt a t ive s
Reshma Sohoni Jon Bradford

Partner at Seedcamp, the most popular web entrepreneurship support program

Managing director at Springboard & Iginte 100, ex-VC manager, exfounder of The Difference Engine

Roxanne Varza

Communications & Events Manager at Startupbootcamp, Editor at TechCrunch France

Chris Kowalczyk

Partner at GammaRebels, Partner at HardGamma Ventures / UBIK Business Consulting

Mikko Jrvenp

Michael A Jackson

Chief Marketing Geek at HackFwd, innovative geek support program

Venture capitalist, menthor at Seedcamp, Startupbootcamp, Le Camping

BA's & V C re pre se nt a t ive s

Radu Georgescu

Sitar Teli

President at GECAD Group, experienced tech entrepreneur

Investment Principal at Doughty Hanson Technology Ventures, experienced startup consultant

Alex Hoye

Business angel & tech advisor, Ex CEO, CTO, CFO or CMO

Dan Lupu

Investment director at Intel Capital, one of the most important VC funds in Eastern Europe

Mihai Sfintescu

Chris Grew

Partner at 3TS Capital Partners, previously founder at Abilito Capital

Partner at Orrick, advisor for tech companies on investments, business angel

T op c la ss Europe a n st a rt ups

Alastair Mitchell

Eric Wahlforss

Founder and CEO of Huddle, best B2B European entreprise service awarded at Startup100

Founder of Soundcloud, best European music sharing service awarded at Startup100

Some of the best European Startups, according to The Telegraph Tech Start-up 100 competition, most important European start-up competition of the year

Ea st e rn Europe a n e nt re pre ne urs


Miki Devic Branco Milutinovic

Founder of HTTPool, one of the biggest advertising network in CEE

Founder and CEO of Nordeus, producer of Top Eleven, the most played online sport game in the world

Adam Somlai Fischer


Founder of Prezi.com, Innovative storytelling tool

Alexandru Costin

EiR at Adobe, developing the BusinessCatalyst SaaS, exfounder of InterAKT

Mihai Seceleanu

Co-founder and CEO of InternetCorp & Kuponiada, one of the biggest daily deals website in Romania

Jeffrey Treichel

Co-founder and CEO of Kolektiva, largest group buying site in Southeastern Europe, with operations in 6 countries.

M obile & soc ia l e x pe rt s


Thai Tran Max Niederhofer

Founder of Lightbox, Ex-product manager of Google Maps, ex-product manager of YouTube

Founder and CEO of Qwerly, social identity analytics tool, ex. associate at Atlas Venture

Michael Breidenbruecker

Konstatin Hristov

Founder of RjDj, innovative music freak

Co-founder and GM of Favit, the ultimate steamer, ex-VP of Wizcom (acquired by VM Ware), ex-BDM at Bluevizia

Felix Petersen

Co-founder of Amen & Plazes, one of the pioneering start-ups in the context and location based services area ac. to TechCrunch

Vladimir Oane

Co-founder and CEO of UberVU, winner of Seedcamp 2008, all-around great geek

Pa ne l m ode ra t ors

Martin Bryant

European editor at TheNextWeb.com, Europe's no. 1 tech blog

Ivan Brezak Brkan

Founder and Chief editor of Netokracija, most important tech blog in South-Eastern Europe

T he Work s

12 mini-workshops & study-cases European experts & entrepreneurs


Development: big data, HTML5, web apps scaling, web development Business: product & business development, innovation to business transfer, business evaluation Social media: social API's, scaling social apps Mobile: mobile development platforms, location-focused platforms & services

T he Work s
12 workshops by European professionals & entrepreneurs
Day #1 (keynotes the main venue) 30' min coffee break Web development (2 talks) Big data, HTML5 90' min lunch break Product & business works (2 talks) Business development, business evaluation 30' min coffee break Mobile apps (2 talks) Mobile development platforms, location-focused apps Day #2 (keynotes the main venue) 30' min coffee break Web development (2 talks) Scalling web apps, programing 90' min lunch break Product & business works (2 talks) Product development, innovation to business transfer 30' min coffee break Social apps (2 talks) Social API's, scaling social apps

Busine ss spe a k e rs
Peter Csikos Daniela Neumann

CEO of Gravity RD, previous business advisor, technology transfer expert, business development director

BDM at Playmob, ex. Product manager at XING, Emagister.com etc.

Marius Ghenea

Serial entrepreneur, business angel, promoter of entrepreneurship and innovation

Marcin Grodzicki

BDA at AdTally, co-founder of LinkFindr.com, ex-winner of Seedcamp 2008 with Codility

T e c h spe a k e rs
Mihai Corlan Bogdan Sandulescu

Developer Evangelist at Adobe, web geek passioned by web and mobile interfaces

Product manager of UberVU, the guy in charge of managing 10 Terrabytes of data

Philipp Kandal

Co-founder and GM of Skobbler, winner of the most innovative European LBS startup at Navteq LBS Challenge 2009

Com m unit y e ndorse d e ve nt

Oana Calugar iQuest, Cluj

Alin Mechenici JCI, Craiova

Lucian Todea ITNT, Sibiu

Vukain Stojkov ICT SEE, Belgrade

Radu Ticiu IST, Timisoara

Vladimir Trkulja ICT SEE, Belgrade

Ivan Brezak Brkan Netocratia, Zagreb

Carmen Ciulacu IDG, Bucharest

An a w e som e ve nue

The very new Crystall Palace Ballrooms can accommodate up to 2500 guests, in a vast and modern space just 10 minutes away by car from Unirii Squre (center of Bucharest).

H T W T e c h Buse s
Free buses coming from Cluj, Timisoara, Belgrad, Sofia, Iasi, dedicated to the participants at How to Web 2011 Other cities, like Budapest, Kiev, Zagreb or Sibiu, may be added to the list Great traveling conditions Wi-Fi available HTW Tech Bus experience: TechTalks, speed networking, minihacks contests, themed movies (Social Network, Pirates of Silicon Valley etc.)

M ini-e ve nt s going on
How to Web Startup Challenge HTW's own start-up competition dedicated to Eastern European start-ups, offering free expo space, networking opportunities and prizes Speed networking dedicated space Speed networking program for putting in contact the participants and the speakers at How to Web. Book & product launches, contests etc.

Work ing w it h t he be st

T ic k e t pric e

15 July 15 September: 150* EUR / ticket 15 September 15 October: 200* EUR / ticket 15 October 8 November: 250* EUR / ticket Student special ticket price: 60* EUR / ticket

*VAT included

T ha nk you for your int e re st !

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