Online Media
JMC 305(H)Arizona State University |Walter Cronkite School of Journalism and MassCommunication
Fall Semester 2011T/Th 12-1:50pmCronkite 318Prerequisite:
JMC 201
C
ONTACT
Dr. Serena Carpenter Email: Serena.Carpenter@asu.eduTwitter: @drcarpOffice hours: Rm. #385, Thu. 10-11am, 2-6pmCourse hashtag: #jmc305Google plus circle: jmc305-fall11Teaching Handouts:http://serenacarpenter.com/?page_id=19
Syllabus
Class Materials
It is also mandatory that you purchase:1.
Portable external hard drive.
Buy it
within two weeks. Itneeds to be a
FireWire 400, not USB
, and the size of thedrive should be
at least
100 GB
and must be
Mac or
Mac/PCcompatible
.
Do not save material until drive has beenformatted.
Try Fry’s Electronics or online (B&H Photo Video,TigerDirect, Apple store, Newegg or Amazon). It isrecommended to buy a G-Force (Technology) or Maxtor external hard drive. Do not leave cord connected whenstoring device. Avoid Western Digital. There also have beenconnection/reliability issues with LaCie and reliability issueswith Iomega.2.
Headphones
. Any standard headphone will work for thisclass.3.
Three-ring binder.
There are numerous handoutsprovided for this class because no text is required. You areexpected to troubleshoot problems on your own. I put many of the handouts on my Teaching webpage. There are FREEonline resources available including:
•
Lynda (online video tutorials)http://www.lynda.com/
•
Journalist’s Toolboxhttp://www.journaliststoolbox.org/
•
1
•
YouTube provides many tutorials as well.
Course GoalsCourse Changes
Class assignments and lectures reflect the changing nature of online communication. The professor may make changes inthe course schedule as the semester progresses, and thusstudents used to structure may experience discomfort in thisclass.
Equipment
Students will be able to check out equipment, including digitalcameras, audio recorders, video cameras and tripods.
•
Equipment can be checked out for a
maximum of 24-36hours
from Room 608.
•
Equipment for the weekend can be checked out if s/hepicks up the camera after 3 p.m. on Friday and returns it by10 a.m. the following Monday.
•
If you are
one minute late, your check out privileges willbe revoked
. Students are strongly encouraged to reserveequipment well in advanced.
•
Equipment can be reserved by stopping in
Room 608 or bycalling 602.496.5253
. Hours are Mon.-Thur.8 am -10 pm, Fri. 8 am - 7 pm, and Sat. 10 am - 5 pm.
•
It is the student’s responsibility to ensure that s/hehas all of the necessary equipment, NOT the lab employee.
•
All equipment, and all content captured by theequipment, is the sole property of Arizona State Universityand the Walter Cronkite School of Journalism and MassCommunication. The content captured is intended for thesole purpose of meeting the goals and objectives of thiscourse, and may not be used, distributed or sold for anyother purpose without the express consent of the instructor or authorized administrator.
•
Any violation of the video usage guidelines or theCronkite School Equipment Checkout Agreement is subjectto referral to the Standards Committee for possibledisciplinary action.
2
•
To write and edit for online users
•
To become more newer media literate
•
To understand basic visual communication
•
To shoot and edit visual media
•
To create sites using basic HTML, contentmanagement systems, and Dreamweaver
•
To understand how to connect content withonline users
Software
Adobe Creative Suite 5 (CS5) (Photoshop, Dreamweaver),Fetch FTP, and Apple Final Cut Pro. Dreamweaver andPhotoshop on the video editing bay computers are older versions than the rest of the building. Students must NOTwork on Adobe projects in the editing
bays or projects WILLBECOME CORRUPTED.
SkillsClass Lab Hours
•
Mon. – Thurs. 7am – 10pm, Fri. 7am – 7pm, Sat.12pm – 9pm, Sun. 11am – 8pm
•
Please check the sheet outside the door during theweekdays to see when labs are open.
•
There are also video edit bays on the 6
th
floor for your use.
•
Software specialist Nic Lindh will be on hand to helpstudents in room 352 Tues/Thurs 2-5pm.
3
•
Video Editing (Final Cut Pro)
•
Video Shooting (Sony Handicam)
•
Image Editing (Photoshop)
•
Web Editing (Dreamweaver, HTML, CSS)
•
Content Management System (WordPress)
•
Data Visualization (Google Maps, Timelines, Swivel)
•
Design (Web, Typography)
•
Writing (Online, Search Engine Optimization, Hyperlinking)
•
Social Media (Twitter, Tumblr, Blogging, LinkedIn, Facebook,YouTube, Vimeo)
•
Analytics (Bit.ly, Sitemeter, Google Analytics, Feedburner)
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