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month 3 months
Avg.) average*
Error range
*Source: www.iabperu.net
To estimate traffic (number of monthly visits) of any web with "Overall Traffic
rank lower than 100.000, introduce the "3 month average reach" here
IMPORTANT
Two functions are used to calculate traffic. This could be upgraded, corrected and improv
1) Linear Function: y = 8E+09x + 49771
2) 2nd degree polinomic function: y = -1E+13x2 + 1E+10x - 3272,2
3) For the part of the curve that corresponds to websites with an Alexa traffic rank below
Please if you know any public source of reliable data of historic data on traffic,
1.- Cells with yellow background ARE NOT Alexa's 3 month average reach. This input was
2.- The way in which this data is "corrected" is by a simple cross-multiplication aproximat
3.- This function will not work well for recently created websites.
4.- This material is for non-commercial use only. Any usage of these functions o
Copyright by
MBA Internet Marketing Manager
Traffic estimation according Average of both
to the Polinomic 2nd degree Linear function functions (Reduces
function error range)
ase return the favor and remember to visit my blog and click on some ads o
pgraded, corrected and improved with more data points or sources of datapoints
0x - 3272,2
with an Alexa traffic rank below 100.000, the function used is an average of the polinomic and linear function
y usage of these functions or part of this excel sheet should quote the source.
verage of both
ctions (Reduces Real Traffic IAB / Aver
error range) 2000000
1900000
1800000
0.01 1700000
0 1600000
0.09 1500000
0.12 1400000
0.1 1300000
0.16 1200000
0.02 1100000
0.02 1000000
0.02 900000
0.07 800000
0.07 700000
0.19 600000
0.05 500000
0.07 400000
0.08 300000
0.06 200000
0 100000
0.04 0
0.1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
0.02
0.06
Tráfico Real IAB / Promedio
0.04 de usuarios ult. 3 meses
0.41
7.93%
0.13%
raffic Estimate
89,844
@gmail.com
exa, it has to be corrected
pper white cell).
c IAB / Average users last 3 months
0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0