Professional Documents
Culture Documents
Highlights 2012
CONTENTS
1. Introduction 2. midem 2012 major innovations 3. They will be at midem 4. Conference programme at a glance 5. Visionary monday 6. Music 7. Tech 8. Brands 9. Artists 10. Classical music 11. Concerts: midem festival 12. Special events
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Introduction
Music, technologies and brands make up todays music business ecosystem. midem is the place where music makers, cutting-edge technologies, brands & talent come together to enrich the passionate relationship between people & music, transform audience engagement & form new business connections.
A word from Bruno Crolot, midems Director: midem used to be more of a B2B music market with what I would call the regular music industry: the publishers, producers, labels and distributors. Today we are following the evolution of the music business and we definitely want to target a much broader ecosystem that includes brands, technologies and artists. We are not moving away from music. I think we are moving with the music business to a broader eco-system, where music is the glue and where technologies are used by brands, artists and labels to re-engage with audiences on a direct to audience basis.
Music, brands & technologies interact together in new ways: Six of the top ten Twitter accounts are musicians A third of all YouTube videos are music-related 74% of music fans and 67% of labels agree that more fans will buy directly from the artists (Music Support Here, 2011) Over 2.9M artists now meet, engage & transact over online communities* 97% of people think that music can strengthen their brand (Sounds Like Branding, 2010) 91% of consumers accept or are positive about brand involvement in music entertainment and culture (Frukt, 2011)
*Audiolife, Bandcamp, Billboard Pro, CD Baby, GigMaven, Headliner.fm, Hello Music, Indaba Music, RegioActive.de, ReverbNation, Sonicbids, Soundcloud, SoundExchange, Songkick
Key sectors at midem 2012: Music: the core music industry Tech: startups & app developers Brands: brands & ad agencies Artists & bands
midem 2011 key figures: 6,850 Participants 3,120 Companies 77 Countries 360 Journalists 55 National Pavilions 155 Startups 110 Conferences & events 60 Gigs
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BRANDS & AD AGENCIES Air France AKQA The Coca-Cola Company Cornerstone Euro RSCG Worldwide (for Durex) Grey (for Panadol) Hennessy Ogilvy (for Dove) Puma Ricard SA Rockcorps Saatchi & Saatchi
CORE MUSIC INDUSTRY Music Labels: Avex Beggars Group EMI Music Epitaph / Anti Rds Fujipacific Kontor Mushroom Nettwerk PIAS Sony Music France Universal Music Group Warner Music Group Music Publishers: Budde Music CAM EMI Music Publishing Fairwood Horipro Kobalt Peermusic Sony ATV Stricltly Confidential Universal Music Publishing Warner Chappell Industry Bodies: CISAC European Music Office IAEL ICMP IFPI IMMF Impala Merlin Mobile Entertainment Forum WIN WIPO
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Management: 3Xm Music Management Affinity Management AIR mtm Big Hassle Management Incandescent Artist Management Jaba Music MDM Artists Milestone Management R Force 1 Reservoir Media Management Tommy Boy WF Leopold MGMT ARTISTS at midem 2manydjs Zo Keating Javier Limon Mogwai (Stuart Braithwaite) Mark Ronson Joss Stone The Ting Tings Paul van Dyk
Promoters: AEG Alias Azimuth Caramba DEAG Kremlin State Palace LCTO Live Nation Manchester Light and Stage Carnegie Hall Roskilde Shanghai arts Festival
Artists to watch: Brigitte Imany Orelsan Selah Sue Shaka Ponk Skip the Use Stuck in the Sound And all the midem off artists
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Saturday 28
Sunday 29
Monday 30
Tuesday 31
midem summits
Legal
Visionary Monday
Conference BarCamp & training for start-ups artist ambassador
Zo Keating
midem summits
Authors Societies & Publishing
marketing soundbox
midem festival
The Ting Tings
midem academy + music pitch sessions + mentoring Tech & D2F + speedmeetings + midem hack day + how to sessions + midem off
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Visionary Monday
30 January 2012
Visionary Monday - Engaging with Audiences in a World Connected by Music Using music to engage emotionally with audiences has always been a key marketing strategy. The shift from push to pull is creating both challenges and opportunities for music, tech & brands to engage consumers in new ways and to start lasting, profitable and loyal relationships with them. At Visionary Monday, artists, industry leaders, marketing & technology experts share their insights and discoveries of new innovative ways to reach, engage with and monetize audiences, on related key issues:. What are the new rules of audience engagement and monetisation? How to build an artist career as a brand? What are the most sustainable models to achieve it? What are the content strategies and tools to engage with your consumers and raise brand loyalty? Is the technology the future of music or is music becoming the future of technology?
Keynote speakers
Wendy Clark SVP, Integrated Marketing Communications & Capabilities The Coca-Cola Company (USA) Mark Ronson Grammy-Award winning Artist, Producer and DJ (UK)
Master of Ceremony
Ian C Rogers CEO TopSpin Media (USA)
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Other sessions
Visionary Monday also welcomes Debates - interactive panels discussing hot topics around audience engagement, Insight sessions - where key data and trends for music, brands and tech are revealed - Highlight sessions, will announce the winners of the midemlab, the Marketing Campaign and midem Hack Day competitions. In addition, the closed door VIP roundtable, Marketing Soundbox, will present an action guideline resuming the discussions.
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Labels, publishers, promoters, all meet at midem to share ideas & engage in dialogue.
Speaking at midem
midem summits
midem summits focus on all aspects of todays music business, including segments dedicated to Publishers (in Association with ICMP, The Global Voice of Music Publishing), Collecting Societies (in Association with CISAC, the International Confederation of Societies of Authors and Composers) and Lawyers (in Association with IAEL, the International Association of Entertainment Lawyers). Topics include: The cloud Is it just a licensing issue? Extension of term of protection for copyright & related rights - Whats the impact for societies & publishers? Towards the Global Repertoire Database Publishers as an Early Ally in an Artists Career New horizons in copyright law Building your artist brand as a business Licensing 101 for artists & labels going D2F
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Keynotes Tech
Dan Rose Vice President, Partnerships Facebook (USA) Mikael Hed CEO Rovio (Finland)
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midemlab finalists:
Marketing & Social engagement
BandApp (UK) Beloola by V-Cult (France) CrowdSurfing by LiveOne Group (US) iPluggers (Netherlands) Oleapark (France) Oocto by GeniusMonk (France) Pipe (Germany) RockStar Motel (US) Tastebuds.fm (UK) Webdoc (Switzerland)
midemlab sponsor:
midemlab partners:
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Keynotes Brands
Kevin Roberts CEO Worldwide Saatchi & Saatchi (USA) Wendy Clark SVP, Integrated Marketing Communications & Capabilities The Coca-Cola Company (USA)
Matchmaking with the branding, advertising & synchronisation specialists midem Marketing Campaign Competition
The midem Marketing Campaign Competition is the only international contest rewarding the most innovative and creative use of music/partnership with artist in a marketing campaign. 10 finalists selected by Contagious, the ad industrys authority on creativity and innovation, present their marketing campaign to the midem audience and in front of a panel of judges. The jury members: Nick Bailey (AKQA Amsterdam) Ryan Fitch (Saatchi & Saatchi) Steve Mullins (brand-e.biz) Julie Nollet (Hennessy) Olivier Robert-Murphy (Universal Music Group) The 10 finalists: Airtel One8: The Birth of a Music Revolution Jandre Louw, CEO and Executive Producer, ROCKSTAR4000 Music Entertainment (South Africa) Carte Musique Christophe Lichtenstein, VP, Euro RSCG C&O (France) Converse Rubber Tracks Geoff Cottrill, CMO, Converse Inc. (USA) HTC Chacha Show Thomas Jamet, Head of Newcast, Newcast Vivaki (France) Mein Tweet als Lied. Mit Vodafone Christoph Bornschein, CEO, Torben, Lucie und die gelbe Gefahr GmbH (Germany) Plan B - Ballantines Alberto lvarez Daz-Faes, Co-Founder, Digital Novaemusik (Spain) The Spa Therapy Album Simon Rose, Head of Integrated Campaigns, P&S - Pitch & Sync (UK) The Station Sessions Summer Festival Gideon Chain, Managing Director, The Syllabus Agency (UK) The Vaccines 'Wetsuit' Instagram Video Rich Brown, Brand Director, Anomaly (UK) American Express Unstaged Mark Beeching, Worldwide Chief Creative and Strategy Officer, Digitas (UK)
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Keynote Artist
Mark Ronson Grammy-Award winning Artist, Producer & DJ (UK)
Meet with Stuart Braithwaite (Mogwai) Co-founder Rock Action Records (UK)
Meet with Joss Stone Singer and Songwriter, Founder Stoned Records (UK)
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Conferences: midem academy every day The midem academy, in partnership with Berklee College of Music, offers daily training courses led by industry professionals and teachers, focusing on the Direct2Fan strategy as well as career development strategies and new business models. Sunday 29 January, conference on the development of artistic careers, organised by IAEL (International Association of Entertainment Lawyers).
Direct2Fan activities: 2 Artist Ambassadors will be participating in this Direct2Fan zone: Canadian cellist Zo Keating and producer-composer-singer and Spanish guitarist Javier Limon. They will present their approach to the music business via individual meetings with midem attendees. Mentoring sessions, 4 roundtables to share practical advice, concrete solutions and tips on topics related to the training programme. Networking & VIP events: Classical Night On Monday 30 January, in collaboration with world-renowned UK artist and project management agency Harrison Parrott, midem is organising a gala evening dedicated to classical music, which will be held in the Thtre Croisette du Palais Stphanie, situated in the JW Marriott Cannes Hotel. The evening will be hosted by trumpet soloist Alison Balsom who will give an exclusive performance at the event along with rising stars, Behzod Abduraimov (piano) and Norwegian siblings, Mari and Hakon Samuelsen (violin and cello). IMZ (International Music + Media Centre) organises a welcome and welcome/networking cocktail for classical music professionals on Saturday 28 January. In addition, IMZ hosts the Avant Premiere Screenings, presenting their latest TV & DVD programmes, from Saturday 28 until Tuesday 31 January. Tuesday 31 January: dedicated mentoring sessions for the classical music community will be organised, in collaboration with the French Export Bureau.
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SATURDAY 28 JANUARY
She was not destined to become an artist. I grew up in a really little town in Belgium, and none of my family was into music, reveals the twenty one year old, with refreshing sincerity. Her first album is ambitious: a smart melting pot between electric rock, organic hiphop and soulfunk. Like Janelle Monae or Aloe Blacc, Selah Sue belongs to a new generation for whom music has no boundaries. www.selahsue.com
SELAH SUE
Because Music, Belgium Soul, Folk
Having grown up surrounded by rock, punk, ska and disco, Skip the Use have managed to ingest all of these influences to recreate a sound and style all of their very own. On stage, with their explosive rhythms, Skip the use, is an incredible high energy dancing machine, leaving us drained, and exhausted but happy to be so! www.skiptheusemusic.com
Much has been written about Imany over the past couple of months and she has made multiple appearances on both television and radio. But musical success has come neither easily nor quickly for the 30-year-old, who said in a recent interview that it was, "A dream come true" but one which "had taken some time to fulfill."The result was the album "The shape of a broken heart", one which has brought about plenty of comparisons with the Grammy award-winning US singer-songwriter Tracy Chapman. And that's largely because of Imany's resonant and powerful voice. www.imanymusic.com/
IMANY
Thinkzik/Warner, France Soul
SUNDAY 29 JANUARY
For those of you who don't know anything about Soulwax or 2manydjs....Their musical history is checkered with highlights. The sons of a noted Belgian radio DJ, the pair formed a rock band named Soulwax, who released several acclaimed records and toured extensively. At this time the brothers were also concurrently DJing under the names The Flying Dewaele Brothers & 2manydjs to rapturous response both in clubs, on Belgian radio and beyond. In 2002 their massively acclaimed debut mix album 2manydjs - As heard on Radio Soulwax Volume 2 was released on an unsuspecting world. It changed the face of dance mix compilations forever simply by splicing hundreds of rock, electro, dance, hip hop and other classics from the depths of their vaults together. It was also fun!!! And somehow they had managed to do what so many had failed to do previously - bring that fun and chaos from the club into your home. www.radiosoulwax.com
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The Ting Tings - a scrappy, dance-oriented indie pop duo consisting of singer and guitarist Katie White and drummer Jules De Martino - formed in the Salford district of Manchester, England. The Ting Tings began in 2008 being tipped for the top on many a Ones To Watch list (including #3 in the much coveted BBC Sounds Poll). Their debut album We Started Nothing went straight to #1 in the album chart on release in May 2008 and has since reached double platinum status in the UK selling over 2 million albums worldwide. www.thetingtings.com
Stuck in the Sound is a four-piece French Indie rock band hailing from Paris. The band is well-known on the Parisian and French scene for its energetic scenic performances. They released their debut album Nevermind the Living Dead in November 2006. The headlight song of the album was ToyBoy. In 2009, Stuck in the Sound released their second album: Shoegazing Kids. www.stuckinthesound.com
MONDAY 30 JANUARY
Rarely has there been a band that creates their own universe. Shaka Ponk made that magical step and leapt from being a band to being a brand and an icon just what it takes to succeed in the ultra-communicative and here-today, gone-tomorrow 21st century. Musically, Hip Hop fuses with Electro, Metal uses sequences, rap phrasings, and puzzle-pieces from across the globe are being pieced together into the fiery-hot SHAKA-mix: Red Hot Chili Peppers meet Frank Zappa, Manu Chao meets ZZ Top, Zodiac Mindwarp meets Gogol Bordello, AC/DC meet Talking Heads. www.shakaponk.com/SHKPNK.html
SHAKA PONK
Tt ou Tard, France Rock, Electro
Brigitte is a two headed french chick, a blond and a brunette, one crowning a headband and the other rocking big round glasses, Brigitte is a mother, a wife and a free liberated woman. They are retro, hippies crazy about hip hop, who love ABBA and Marylin Monroe, as much as stories of gangsters and slags. To resume, beware of our she-wolves. Great songs, an amazing live presence and truly magnificent voices, Brigitte is definitely the next best thing out of the cheese country. www.myspace.com/brigittesisters
BRIGITTE
3e Bureau/Wagram, France Folk, Pop
This 29 years old boy is is gaining ground fast and many considers him as the upcoming of the French hip hop! His flow and his lyrics lyrics made him one of the most popular French rapper. Orelsan is called the French Eminem! His new album Le chant des sirens is already a gold disc in France with more than 50 000 copy sold! www.orelsan7th.com/
ORELSAN
3e Bureau/Wagram, France Hip Hop
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3 nights of parties and gigs in the City of Cannes: 28-30 January 2012 In parallel to the midem festival, a series of smaller concerts, entitled midem off, will bring music to the heart of Cannes. The best bars around the town will showcase a wide range of new talent that will complete the programme of midem festival live performances. Parties & gigs confirmed to date: . Austrian Music Box . Berklee Night . Canadian Blast (3 parties) . Coca-Cola and Music Dealers . Guadeloupe & Martinique Night . Jamendo Night . midem Off night (5 parties) . Music Services Asia . Singapour Night . Spinlet Night . Showcase FNAC 7 different places, 17 parties and showcases, 70 gigs ______________________________________________________________________________ Where in Cannes? . 3.14 Hotel . Black Pearl . DaDaDa . FNAC Cannes . Morrisons . Morrison Lounge . Sparkling / LAppart
ALISON BALSOM
Emi Classics, Harrison Parrott UK
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Special Events
13th NRJ MUSIC AWARDS: 28 January 2012 As in previous years, midem will host the NRJ Music Awards 2012. Confirmed artists for the 2012 edition: Justin Bieber, Coldplay, David Guetta, Mika, LMFAO, Shakira, Shym, Christophe Ma, Pitbull, M. Pokora, Elisa Tovati, Michael Miro, the cast of the musical 1789, les Amants de Bastille, Mylne Farmer and Johnny Hallyday.
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