Quantum Code

Perry Stallings
“This isn’t fun.”
Player Level
Quantum Code
Player Level

• Casual Player
• Reasons
− Phone Based
− Australian ARG
− Failure to understand
objectives

17 December
5 2008 Ocular Effect: The Fallen ARG
Quantum Code
Quantum Code
• Joint venture by Gizmodo and Sony Australia
• Promote 007 Quantum of Solace
• Ran October 2 – 24
• Prize: $15,000 of Sony merchandise

17 December
7 2008 Ocular Effect: The Fallen ARG
Quantum Code
Objectives

• Help Constance Newlove

• Decipher the Quantum Code
• Code opens a safe in Sydney.

17 December
8 2008 Ocular Effect: The Fallen ARG
Quantum Code
Community

• Integrated player forum (Deleted)

• Constance’s YouTube videos
− 2,653 profile views
− 39 subscribers
− >100 players at final event
− ~7,000 viewers

17 December
9 2008 Ocular Effect: The Fallen ARG
Quantum Code:
In-Game
Quantum Code
Rabbit Hole

• Rabbit hole appeared in

− gizmodo.com.au
− Constance Newlove’s YouTube video

17 December
11 2008 Ocular Effect: The Fallen ARG
Quantum Code
Puzzles

• Links were hidden in QR codes

• Puzzles involved
− GPS points
− Knowledge of Roman Emperors

• Exercises in cryptography

17 December
12 2008 Ocular Effect: The Fallen ARG
Quantum Code:
Analysis
Quantum Code
Not an ARG

• Emergent Properties
− Debatable
• Immersive “Real World” Elements
− Yes
• Collaborative Storytelling
− No story to speak of
• Self Organizing Social Structure
− No

17 December
14 2008 Ocular Effect: The Fallen ARG
Quantum Code
Opinion

• This was a contest, not a game.

• Winner was publicized.
• Congratulations, Douglas.

17 December
15 2008 Ocular Effect: The Fallen ARG