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  • July Metrics

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    Shyam Krishnan
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    The document contains metrics data for July 2012 comparing page views (PV's) and unique users (UU's) for various media categories including music, movies, TV, lifestyles, games, weather and homepages on a global and US scale. Page views increased or decreased month-over-month for most categories in both global and US markets. Unique users also fluctuated up and down but generally trended lower than page views, resulting in higher page views to unique users ratios.

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    The document contains metrics data for July 2012 comparing page views (PV's) and unique users (UU's) for various media categories including music, movies, TV, lifestyles, games, weather and homepages on a global and US scale. Page views increased or decreased month-over-month for most categories in both global and US markets. Unique users also fluctuated up and down but generally trended lower than page views, resulting in higher page views to unique users ratios.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    5 views17 pages

    July Metrics

    Uploaded by

    Shyam Krishnan
    The document contains metrics data for July 2012 comparing page views (PV's) and unique users (UU's) for various media categories including music, movies, TV, lifestyles, games, weather and homepages on a global and US scale. Page views increased or decreased month-over-month for most categories in both global and US markets. Unique users also fluctuated up and down but generally trended lower than page views, resulting in higher page views to unique users ratios.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 17

    July Metrics

    Media

    Millions

    Music
    1200
    1000
    800
    600
    400

    222.08

    166.76

    200

    76.48

    43.45

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012
    PV's

    Millions

    Global

    UU's

    1200
    1000
    800
    600
    400
    200

    123.19

    35.27

    192.07
    68.92

    Jun-2011 Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's

    US

    UU's

    Music
    PV's/UU's - Global
    12.00
    10.00
    8.00
    6.00

    3.84

    4.00

    2.90

    2.00
    0.00
    Jun-2011

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's/UU's - Global

    PV's/UU's - US
    12.00
    10.00
    8.00

    6.00
    4.00

    3.49

    2.79

    2.00
    0.00
    Jun-2011

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's/UU's - US

    Millions

    OMG

    2500

    2000

    1,764.47
    1,569.41

    1500
    1000
    500
    99.37

    63.79

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    Millions

    Global

    PV's

    UU's

    1600
    1400
    1200

    1,123.29

    1000
    800
    600

    387.44

    400

    200
    0

    33.83

    31.92

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    US

    PV's

    UU's

    OMG
    PV's/UU's - Global
    35.00
    30.00

    27.66

    25.00
    20.00

    15.79

    15.00
    10.00
    5.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012

    PV's/UU's - US
    45.00
    40.00
    35.00
    30.00
    25.00
    20.00
    15.00
    10.00
    5.00
    0.00

    Jul-2012

    PV's/UU's - Global

    35.19

    11.45

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's/UU's - US

    Jul-2012

    Millions

    Movies
    1200
    1000

    800

    632.33
    531.49

    600
    400
    200

    52.29

    49.38

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's

    Millions

    Global

    Jul-12

    UU's

    800
    700
    600
    500

    467.00

    400
    256.65

    300
    200
    100
    0

    32.74

    32.60

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jun-2012

    US

    PV's

    UU's

    Movies
    PV's/UU's - Global
    18.00
    16.00
    14.00
    12.00
    10.00
    8.00
    6.00
    4.00
    2.00
    0.00

    12.81
    10.16

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jun-2012
    PV's/UU's - Global

    PV's/UU's - US
    20.00
    15.00

    14.33

    10.00

    7.84

    5.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jun-2012

    PV's/UU's - US

    Millions

    TV
    700
    600

    500
    400

    331.28

    300

    200.92

    200
    100
    36.49

    36.28

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012
    PV's

    Millions

    Global

    UU's

    700
    600
    500
    400

    262.98

    300
    200

    150.74

    100
    0

    28.11

    26.22

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    US

    PV's

    UU's

    TV
    PV's/UU's - Global
    18.00
    16.00
    14.00
    12.00
    10.00
    8.00
    6.00
    4.00
    2.00
    0.00

    9.13
    5.51

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012

    Jul-2012

    PV's/UU's - Global

    PV's/UU's - US
    20.00
    15.00
    10.03

    10.00
    5.36
    5.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's/UU's - US

    Jul-2012

    Millions

    Lifestyles
    1400
    1200
    995.01
    1000
    685.12

    800
    600
    400

    200
    88.30

    70.80

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012
    PV's

    Millions

    Global

    UU's

    600
    500
    393.92

    400
    300

    276.80

    200
    100
    0

    41.54

    37.42

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    US

    PV's

    UU's

    Lifestyles
    PV's/UU's - Global
    14.00
    12.00

    11.27
    9.68

    10.00
    8.00

    6.00
    4.00
    2.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012

    Jul-2012

    PV's/UU's - Global

    PV's/UU's - US
    12.00
    9.48

    10.00
    8.00

    7.40

    6.00
    4.00
    2.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's/UU's - US

    Jul-2012

    Millions

    Games
    700
    572.20

    600
    500
    400

    321.70

    300
    200
    100
    23.07

    14.26

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    Millions

    Global
    450

    PV's

    UU's

    412.73

    400
    350
    300

    250

    198.72

    200
    150
    100
    50
    0

    16.01

    9.52

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    US

    PV's

    UU's

    Games
    PV's/UU's - Global
    30.00

    24.80
    22.56

    25.00
    20.00
    15.00
    10.00
    5.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012

    Jul-2012

    PV's/UU's - Global

    PV's/UU's - US
    30.00

    25.78

    25.00

    20.87

    20.00
    15.00
    10.00
    5.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012

    PV's/UU's - US

    Jul-2012

    Millions

    Weather
    250
    189.69

    200
    150

    119.48

    100
    50
    20.65

    15.98

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012
    PV's

    Millions

    Global

    UU's

    160
    140

    134.73

    120
    100

    80.11

    80
    60
    40
    20

    13.83

    10.91

    0
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    US

    PV's

    UU's

    Weather
    PV's/UU's - Global
    12.00
    10.00

    9.19
    7.48

    8.00
    6.00
    4.00
    2.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012

    Jul-2012

    PV's/UU's - Global

    PV's/UU's - US
    12.00
    9.74
    10.00
    7.34

    8.00

    6.00
    4.00
    2.00
    0.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's/UU's - US

    Jul-2012

    Millions

    Homepages
    14000

    12,710.94
    11,511.47

    12000
    10000

    8000
    6000
    4000

    2000
    472.78

    449.51

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012
    PV's

    Millions

    Global

    UU's

    8000
    7000

    6,297.56
    5,590.37

    6000
    5000
    4000
    3000
    2000

    1000
    0

    204.77

    180.48

    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012 Jul-2012

    US

    PV's

    UU's

    Homepages
    PV's/UU's - Global
    30.00
    29.00

    28.28

    28.00
    27.00
    26.00
    24.35

    25.00
    24.00
    23.00
    22.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012

    Jul-2012

    PV's/UU's - Global

    PV's/UU's - US
    34.00
    33.00

    32.00
    31.00

    30.98

    30.75

    30.00
    29.00
    Jul-2011 Aug-2011 Sep-2011 Oct-2011 Nov-2011 Dec-2011 Jan-2012 Feb-2012 Mar-2012 Apr-2012 May-2012 Jun-2012
    PV's/UU's - US

    Jul-2012

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