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1- Anderson, David R. , And Others, Statistics For Business And
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2- Kotler, Philip, Marketing Management (New Jersey, Prentice Hall, 2000).
3- Lucey, T. , Quantitative Techniques, (Lettes Educational, London, 1996).
Marvin A. Jolson, Sales Management, A Tactical Approach, (Betrocelli, New
York, 1977).

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