Professional Documents
Culture Documents
SERVICE DESIGN
Design Stage
Formulation of New Service Objective and
Analysis Stage
Business Analysis Project Authorization
Development Stage
Complete Service Design and Testing Process and System design and Testing Marketing program Design and Testing Personnel Training Service Testing and Pilot Run Test Marketing
Launch Stage
Full Scale Launch Post launch Review
Service Innovation
1. Radical Innovations Major Innovations Start-up Business New Services for Market Presently served
2. Incremental Innovations