all day long

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Douglas C. Engelbart
1960

Engelbart

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1968--129
1981~1983--
1999--
2003--

( )

2008--
2009--

2009--AppleMagic Mouse

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1.
2.
3.
4.

1.
2.
3.
3.

4..

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:95

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:
():

():

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--

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35

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--1

user archetypes

Alan Cooper1983

storyboard

1995Cooper

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--1

5
Body
Background
Psyche
Emotions and
attitudes
Personal traits

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--1
Body

Background

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--1
Psyche

Emotions and attitudes

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--1
rounded character

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--1

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--2

Acer

innoFACE

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--2

()

:
:

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--2

1.

2. Scenarios story
3. Scenario brainstorming
sketch presentation

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--2

1. Characters mapping
2. Scenario frequency

3.
4.
5. 10TOP 10
10

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--2

--

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35

(persona)

(scenario)

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43
(AirSupply)

()

...

mp3

(This is the time when you need a friend ...

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:988
178.2
:11112009.11
56.47%

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--
(persona)

(scenario)

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--persona
:J
:
:30
:
:
:
:
:

:7
:
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--persona

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:
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:
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:!

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Le procope
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JM

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Case1:
:

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Case2:
DIY

:
1.

2.

()
3.

4.
20~30

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....
12
1.
2.
3.

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ShooFly

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200855

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50

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EasyBloom
Matthew Glenn

400

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EasyBloom

EasyBloom

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