Price our target audience are willing to pay for a digipak

6 4 2 0 0-5 6-10 11-15 Price our target audience are willing to pay for a digipak

16+

5 4.5 4 3.5 3 2.5 2 1.5 1 0.5 0 T-shirt of Discount on Large Key Ring of the artist(s) the artist's poster of the artist(s) upcoming the artist(s) concert

Female preferance on a free gift with a digipak purchase Male preference on a free gift with a digipak purchase

Colours that our target audience found the most appealing for an RnB album cover
6 4 2 0 Bright Colours e.g pinks, Soft/Subtle colours e.g. blues, yellows baby pinks, cream, white

Darker Colours e.g. Burgundy, purple, grey

Colours that our target audience found the most appealing for an RnB album cover