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  • Presented By: Sumeet N. Parpayani Mba Ii Roll No-33

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    sumit_06nov1989
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    The document discusses the balanced scorecard performance management concept introduced by Kaplan and Norton in 1992. It provides a balanced range of metrics across four aspects of firm performance: financial, customer, internal business processes, and innovation/learning. This allows organizations to measure current and future competitive abilities from both financial and non-financial perspectives. The balanced scorecard focuses on how the organization looks to stockholders and customers, what it must excel at currently, and how it can continue improving and creating value.

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    The document discusses the balanced scorecard performance management concept introduced by Kaplan and Norton in 1992. It provides a balanced range of metrics across four aspects of firm performance: financial, customer, internal business processes, and innovation/learning. This allows organizations to measure current and future competitive abilities from both financial and non-financial perspectives. The balanced scorecard focuses on how the organization looks to stockholders and customers, what it must excel at currently, and how it can continue improving and creating value.

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    Attribution Non-Commercial (BY-NC)
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    11 views13 pages

    Presented By: Sumeet N. Parpayani Mba Ii Roll No-33

    Uploaded by

    sumit_06nov1989
    The document discusses the balanced scorecard performance management concept introduced by Kaplan and Norton in 1992. It provides a balanced range of metrics across four aspects of firm performance: financial, customer, internal business processes, and innovation/learning. This allows organizations to measure current and future competitive abilities from both financial and non-financial perspectives. The balanced scorecard focuses on how the organization looks to stockholders and customers, what it must excel at currently, and how it can continue improving and creating value.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 13

    Presented By

    SUMEET N. PARPAYANI MBA II Roll No- 33

    Kaplan and Norton introduced the balanced

    scorecard performance management concept in a paper, The Balanced Scorecard: Measures that Drive Performance" in the January 1992 edition of Harvard Business Review. It is a strategic performance management tool.

    Balanced scorecard
    Its focus is to provide organizations with a

    "balanced" range of metrics against which to measure their performance. "Balance" implied that organizations can gain a broader view of leading indicators of performance by including non-financial metrics (e.g. learning and growth of employees, efficiency of internal business processes, and customer satisfaction).

    Balance between
    Financial measures of performance Long-range competitive abilities

    Four aspects of firm performance


    Financial Customer Internal business Innovation and learning

    How do we look to stockholders?


    Survive Succeed Prosper

    How do our customers see us?


    New products Responsiveness Quality

    At what must we excel currently?


    Manufacturing/service excellence New product/service introduction

    Can we continue to improve and create value?


    Technological leadership Time to market Employee training and satisfaction

    The Balanced Scorecard is just one of many

    scorecards now used in business circles. Some of the others are: Consultant Scorecard HR Scorecard Total Performance Scorecard The Performance Prism

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