Professional Documents
Culture Documents
education
december 2012
/chayse.barr
@chaysebarr
Chayse Barr
chaysebarr@gmail.com
660.853.1764
com
Bachelor of Science double major in Interactive Digital Media* - New Media and Applied Advertising
Northwest Missouri State University (NWMSU) - Maryville, Missouri * An interdisciplinary major in conjunction with the Art, Computer Science/Information Systems and Mass Communication departments - Cumulative GPA 3.7/4.0
competencies experience
september 2008 - present august - december 2012
- Closely work with clients to effectively plan, design and recommend small business brand solutions - Serve as adviser, planner and designer for clients advertising, marketing materials and video needs
* Advanced Mass Communication course operating as a full-service advertising agency - Establish and maintain a focused campaign objective and ensure all deadlines are met - Act as class liaison to maintain client contact and promote course efforts, project manage, request funding and organize methods for research, maintain budget and prepare necessary documents and briefs - Schedule and coordinate all meetings, presentations, final client pitch and actively maintain open lines of communication with all involved parties
- Composed creative and strategic briefs for Assistance League of Omahas rebranding campaign - Developed an integrated media plan for Assistance League of Omaha on an extremely limited budget - Recommended solutions that provided the client with tools to effectively request and collect donations to increase the non-profit organizations online and mobile presence - Assisted in creative execution, copywriting, social media strategy and design of the client planbook - Worked alongside professionals to maintain contact with clients, conducted research, composed strategic and creative briefs, developed media plans and budgets, managed projects and designed various print and video materials for multiple clients
Media Manager
* A student-run, full-service advertising agency - Assembled media objectives and strategies to guide the creation of Science Citys integrated media plan, created a media flowchart and recommended budget - Collaborated with other group members to leverage social, non-traditional and online media opportunities - Concurred with team to develop creative approaches to connect with the clients target market - Consulted in the development of print advertising and social media strategies - Created various materials for displays, promotions and giveaways - Screen printed t-shirts and assisted in the design process for multiple client - Produced multiple videos for various university related events
august 2011 - january 2012 september - december 2011 august 2009 - may 2010
University Relations Office (NWMSU) - Maryville, Missouri Northwest Cheerleading (NWMSU) - Maryville, Missouri
- Filmed and edited crowd involvement video entry for 2011 UCA National Cheerleading Championship squad - Partnered with clients and members of sales team to develop creative strategies - Executed multiple print advertising campaigns for various clients
- The Assistance Leagues Crystal Bell Award (Fall 2012) - College Newspaper Business & Advertising Managers Best Display Ad Campaign - 3rd Place (Spring 2010) - Academic Excellence Scholar (Fall 2009 - Fall 2012) - National Society of Collegiate Scholars member (Fall 2009 - Fall 2012)