Strength 1. 2. 3. 4. 5.

One of the largest cable operator in United States Integrated service provider (internet access, television services and telephone services) Strong Focus on Research and Development and implementation of technological innovation Cox is very focused on customer satisfaction and reliability by delivering high-quality technology and services very aggressive in upgrading its network and introducing new services

Weakness 1. Growth came mainly from acquisition 2. Reliance on the US Market 3. Higher cost of acquiring new customer by acquisition 4. Increase of long term debt in capital structure which increases the risk of bankruptcy Opportunities 1. 2. 3. Threats 1. 2. 3. 4. Growing Entertainment and Media Industry not only in US but also the other part of the world Offering new services like Home Security Monitoring can enhance firms revenue Technological innovation Emerging technologies Increasingly more price competitive industry pressuring margins Regulatory change like Telecommunication reform act 1996 can increase the competition of the industry Vulnerability of Intellectual Property