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Marketing Activities Marketing Activities - For the Month of April'13

Dilip

Mr.D.Khurana Jitender Rajesh Dinesh S

Brand

Marketing Activities

Measurable Goals / FO 4 Camp/FO 20Rxn/Camp 10 Box/FO 15 Drs/ABM 8 Camp/FO 20Rxn/Camp 5 Box/FO 1 CME/ Month 1 CME/ SM 3/FO 5 Dr/FO 15 Drs/FO Rxs / FO 15 Drs/FO Rxs / FO 3 Camp/FO

ABM / HQ FO FO FO ABM FO FO FO SM SM FO FO FO FO FO

Rajasthan

Focus Brands
Envas RED OPD Camps (Thursdays) Envas Ex Station POB Drive New Dr Conversion (Young Drs) Calcirol Phys/Ortho/Pedia OPD Camps (Monday & Friday) POB Drive Calcirol CMEs (Ortho/ Pedia) CME/ RTM Testimonial Collection New Dr Conversion New prescriptions generation through Dr conversion New prescriptions generation Anti-infective - LMX Forte OPD (Every Tuesday)
4 5 3 2 8 10 3 0

Calcirol

Thrust Brands - Conversion of targeted Drs for each Thrust brand


0 0 2 0 0 0 0 3

Polycap Olvas H Rosmi Grp Anti Infective

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