Review on

IT HAPPENED IN INDIA
By Kishore Biyani

With Dipayan Baishya

Main motive of this book

It gives the way to new entrepreneurs to enter into the field of retailings. It gives the new dimension in retail industry in India.

Intro of pantaloons
Pantaloons retails (India) limited , is Indias leading retailer that operates multiple retail formats in both the value and lifestyle segment of the Indian consumer market founded by Mr. Kishore biyani (MD & CEO). Headquartered in Mumbai(bombay). Now it has more than 1000 stores across 73 cities in India and also empowers with 30,000 employers.

Path of pantaloons
1987 Company incorporated as Manz Wear Private Limited, launch of Pantaloons trouser, Indias first formal trouser brand 1992 An initial public offer (IPO) was made in the month of May. 1997 Pantaloons, Indias family store, launched in Kolkata. 2001 Big Bazaar, Is se sasta aur accha kahi nahin, Indias first hypermarket chain, launched. 2002 Food Bazaar, the supermarket chain, is launched. 2007 Future Group crosses the $1 billion turnover mark.

Intro of big bazaar

Inside BB

Whats + & - from review