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  • How To Become A Strategic Communicator Handout

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    David Robison
    12 views2 pages
    What is the political/social/cultural/economic environment that could influence your initiative

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    How to Become a Strategic Communicator Handout

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    What is the political/social/cultural/economic environment that could influence your initiative

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    12 views2 pages

    How To Become A Strategic Communicator Handout

    Uploaded by

    David Robison
    What is the political/social/cultural/economic environment that could influence your initiative

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 2

    Communication Strategy Template

    CONTEXT What is the political/social/cultural/economic environment that could influence your initiative

    STRATEGIC CONSIDERATIONS What trends, potential strengths, weaknesses opportunities and threats are inherent in your initiative

    OBJECTIVES What you are trying to achieve

    TARGET AUDIENCES Who must you reach to achieve your objectives

    MESSAGES What messages must you deliver to your target audiences to achieve your objectives

    . TOOLS AND TACTICS What approaches you will take to deliver your messages to your target audiences to achieve your objectives. Include a budget .

    . EVALUATION Later on - Did your strategy work

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