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Organizational Theory Design and Change Chapter 14
Organizational Theory Design and Change Chapter 14
CHAPTER SUMMARY
This chapter examines conflict, power, and politics in the organizational setting. Although stakeholders cooperate to contribute resources, they compete for resources. Conflict arises when one group pursues its goals at the expense of another. Research shows that some conflict is good to overcome inertia, but beyond a certain point, conflict hurts organizational effectiveness. Pondys model of conflict consists of five sequential stages: latent conflict, perceived conflict, felt conflict, manifest conflict, and conflict aftermath. The potential for conflict exists due to interdependence, subunit orientations, bureaucratic factors, incompatible performance criteria, and competition for scarce resources. Conflict should be managed before it reaches the manifest conflict stage. Conflict is manifest by either open or passive aggressiveness. Manifest conflict reduces communication and leads to poor conflict aftermath. Conflict can be managed by structural changes, increasing integration, establishing a procedural system for grievances, attitudinal structuring, and using a third-party negotiator. Power influences how conflicts are resolved. There are seven sources of organizational power: authority, control over resources, control over information, nonsubstitutability, centrality, control over uncertainty, and unobtrusive power. Organizational politics increase power. There are tactics for playing politics: increasing indispensability by increasing nonsubstitutability and centrality, associating with powerful managers, building and managing coalitions, and influencing decision-making by controlling the agenda and bringing in outside consultants. An organization must manage the balance of power to ensure that power and politics are beneficial, not harmful.
Stakeholders compete for the resources that an organization produces. Shareholders want dividends, employees want raises. An organization must manage both cooperation and competition among stakeholders to grow and survive. All stakeholders have a common goal of organizational survival, but not all goals are identical. (Fig. 14.1) Organizational conflict occurs when a stakeholder group pursues its interests at the expense of other stakeholders. Given the different goals of stakeholders, organizational conflict is inevitable. Conflict is associated with negative images, such as unions getting angry and violent, but some conflict can improve effectiveness. When conflict passes a certain point, it hurts an organization. (Fig. 14.2) Q. How can conflict improve effectiveness? A. Conflict can overcome inertia and introduce change, because conflict requires an organization to reassess its views. Different views are considered, and the quality of decision-making is improved. Beyond a certain point, conflict hurts the organization and causes decline. Managers spend time bargaining, rather than making decisions. An organization in decline cannot afford to spend time on decision-making, because it needs a quick response to recover its position. Groups battle for their interests, no agreement is reached, and the organization floats along, falling prey to inertia. Organizations need to control conflict. Notes________________________________________________________________________________ ____________________________________________________________________________________ ___________________________________________________________________________________ Refer to discussion question 1 here to discuss the beneficial aspects of conflict. _________________________________________________________________________________ _________________________________________________________________________________
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Pondys model shows five sequential stages of conflict: latent conflict, perceived conflict, felt conflict, manifest conflict, and conflict aftermath. (Fig. 14.3) Stage 1: Latent Conflict No conflict is present, but the potential for conflict exists due to the nature of operations. Pondy contends that all conflict emerges due to subunit orientations. There are five potential sources of conflict among subunits: 1. Interdependence: As organizations grow and differentiate, subunits want autonomy. Marketing wants to design advertising. Desires for autonomy conflict with the organizations aspirations for cooperation. As task interdependence increasesthat is, moves from pooled to sequential to reciprocalthe potential for conflict increases. Conflict occurs at the individual, functional, and
divisional levels. If functions were not interdependent, conflict would not exist. Functions would simply perform their tasks. Manufacturing would not care what engineering did. 2. Differences in goals and priorities exist among different functions. Manufacturing wants to lower costs. Marketing wants to increase sales. Incompatible goals create conflict.
Stage 3: Felt Conflict Subunits develop polarized attitudes of us-versus-them. Cooperation between subunits declines as well as organizational effectiveness. Conflict escalates as subunits argue, and small problems escalate to huge, difficult-to-manage, conflicts. Stage 4: Manifest Conflict Subunits deliberately impede other subunits. People aggressively promote their own interests at the expense of others. Once conflict is manifest, coordination between managers and subunits deteriorates, resulting in a decline in effectiveness. Managers should prevent conflict from reaching the manifest stage to avoid a communication breakdown and a poor conflict aftermath. Stage 5: Conflict Aftermath Every conflict has a conflict aftermath that influences conflict resolution in the future. If resolved before the manifest stage, conflict will result in a positive aftermath. If conflict resolution takes a long time or doesnt occur, future relationships and the culture will be damaged. Q. What organizational conflicts have you experienced that went through all five stages. Did anyone experience open aggression? How did the organizations structure contribute to the problem? A. Answers will vary. Open aggression leaves bad impressions, but amicable solutions promote good relations. Notes________________________________________________________________________________ ____________________________________________________________________________________ ____________________________________________________________________________________ Refer to discussion question 2 here for an example of conflict in an R&D laboratory. _________________________________________________________________________________ _________________________________________________________________________________
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Managing conflict is a priority, because conflict impairs organizational culture. Culture is an important way to control behavior. Organizations must balance the need for conflict to overcome inertia and promote learning with the prevention and escalation of harmful conflict. Conflict management techniques depend on problem source. CS First Boston needed a changed rewards system. Kodak needed a changed top-management team. An organization reduces conflict by structural and attitudinal changes. Acting at the Level of Structure Managers can resolve conflict by changing task relationships: 1. An organization may change organizational structures. A functional structure causes problems, such as communication and measurability problems.
Q. What structure is appropriate to assign overhead costs more accurately? What structure reduces product development time? A. A product structure assigns overhead costs more accurately. A functional structure does not reflect the contributions of various functions to a product. A product team structure speeds up product development. 2. Increasing integration can overcome conflicts over resources and subunit orientations. Integrating mechanisms include task forces, teams, and integrating roles. 3. Flattening the hierarchy and decentralizing authority give employees decision-making power and makes them accountable. Authority relationships must be defined. Conflict is reduced because employees know their superiors. In a tall hierarchy, 10 people may need to sign off on a proposal. Acting at the Level of Attitudes and Individuals Different divisions and functions have different ideas about accomplishing organizational goals. Managers can prevent the us-versus-them attitudes. Q. What can managers do? A. They can establish procedures to voice complaints. Procedures play a large role in managing conflicts between managers and unions. Bargaining consists of attitudinal structuring, a process to convince management and labor they have much in common. A third-party negotiator, such as a senior manager in an integrating role or an outside consultant, can mediate. Rotating employees, a tool used by the Japanese, manages conflict by changing attitudes. Long held attitudes may necessitate a change in those mired in conflict through transfer, promotion, or firing. Top-management may be replaced to overcome inertia and change attitudes. The CEO influences attitudes by setting the values and culture, influencing the attitudes of other managers, and having the power to resolve subunit conflict. Strong CEOs listen to opinions and build consensus. Weak CEOs fail to manage conflict, so strong coalitions fight for their goals at the expense of the weaker subunits. As fighting escalates, conflict becomes harmful. Refer to discussion question 5 here to discuss the effects of structure on power. _________________________________________________________________________________ _________________________________________________________________________________
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Organizational power is the tool used to resolve the conflict. It is the ability to defeat the opposition in accomplishing a goal. Marketing gets production to run an extra batch of goods; production would not have run this batch, so an element of coercion is involved. The power of different coalitions to influence decision-making determines how conflict gets resolved and which subunits benefit. Conflict and power are interrelated. Conflict arises because groups need to cooperate but compete for resources. Groups use power to resolve conflict in their favor. Notes________________________________________________________________________________ ____________________________________________________________________________________ ____________________________________________________________________________________ Refer to discussion question 3 here to discuss the importance of maintaining a balance of power. _________________________________________________________________________________ ________________________________________________________________________________
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Individuals, groups, and divisions seek power to influence others. There are seven sources of power: authority; control over resources; control over information; nonsubstitutability; centrality; control over uncertainty; controlling the premises of decision-making, and unobtrusive power. (Fig. 14.4) Authority is the most obvious source of power. Because it is legitimate power stemming from an organizations legal and cultural foundations, it is the ultimate source of power. The legal charter permits the board of directors, the agent of shareholders, to grant a CEO the power to use resources to create value. The CEO has the power to grant authority to other managers, who give power to subordinates. Employees accept the legal right of the organization to control their behavior. Authority is distributed differently in various organizations. Centralization has top managers retain authority, and decentralization delegates authority to lower levels. Q. If centralization discourages coalitions, why would an organization decentralize? A. A highly centralized organization makes few significant decisions, because everyone is afraid to take responsibility. Employees just agree with superiors, which hurts organizational effectiveness. Many managers try to retain control. Out of fear of losing authority, the manager limits information to subordinates, making it hard for them to make decisions. Decentralizing authority does not mean a loss of authority, because the supervisor is still responsible for subordinates. Intentional decentralization is called empowerment, giving employees decision-making freedom and motivating them to create value. Organizations need to empower both individuals and divisions. Control over resources gives subunits power. At a pharmaceutical company, R&D scientists have power. Money is the ultimate resource, as it buys other resources. Top managers have ultimate power because they allocate resources. The ability to generate resources also increases power. Divisions that produce revenue have power.
Control over information, access to and control over the information flow, is a source of power. By choosing the information others receive, an individual influences their opinions. Those who select information are called gatekeepers. People in specialized roles have power stemming from the control over information. Patients take the word of doctors. Nonsubstitutability means that no one else can perform an individual or subunit task, giving power. Centrality refers to those who make decisions and functions needed for resource flows. Centrality is a source of power. An organizations strategy determines which subunit is central. Q. Which function is central for a low-cost strategy? How about a differentiation strategy? A. The manufacturing function is central for a low-cost strategy. For differentiation, R&D or marketing is central. Control over uncertainty: A subunit with control over the primary source of contingencies has power. Doctors have power in hospitals because they treat patients, the major source of uncertainty. Contingencies change over time, causing functions to rise and fall. Right after World War II, manufacturing was the most important function, as firms concentrated on developing production techniques. Once manufacturing became routine, companies had to sell products, so marketing became important in the 1960s. With the 1970s came a recession, so finance became important. Unobtrusive Power: Controlling the Premises of Decision-Making A dominant coalition has the power to control decision-making to resolve conflict in their favor. This is known as unobtrusive power, because other subunits do not know the coalition has influence. A coalitions power stems from the ability to control the assumptions, goals, and norms to evaluate alternatives. If marketing is the dominant coalition, cost cutting will not get much attention. Notes________________________________________________________________________________ ____________________________________________________________________________________ ____________________________________________________________________________________ Refer to discussion question 4 here to review the concept of unobtrusive power. _________________________________________________________________________________ _________________________________________________________________________________
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Managers try to gain power to use it to their advantage. Organizational politics is the process of acquiring power and using it to overcome opposition for a desired outcome. To strengthen power, subunits engage in politics. Many have negative images about politics, like politicians campaigning and not keeping promises. Politics are an inevitable part of an organization. It is important to understand how politics work to recognize a skillful politician who gets visible and prestigious assignments. Tactics for playing politics enable individuals and subunits to attain power to accomplish goals. Such political tactics, which stem from sources other than authority, include:
1. Increasing indispensability. Q. What tactics increase indispensability? A. Increasing nonsubstitutability and centrality increase indispensability. Individuals with specialized skills in an area of concern to an organization are indispensable. Centrality rises by accepting assignments with visibility and developing a network of contacts. 2. Associating with powerful managers. Individuals can work with managers on their way to the top in hopes of ascending the corporate ladder with them. Top managers become mentors, because succession planning is an important responsibility. Q. How can you identify powerful managers? A. Signs of power include reputation, ability to influence decision-making, and control of important resources. Symbols of prestige, such as access to corporate jets, indicate power. Taking advantage of common ties, such as graduating from the same school, is a way of associating with powerful individuals and becoming indispensable. Q. Is this political tactic ethical? A. Answers will vary, but it does creates visibility and individuals wont ascend the corporate ladder solely on their political ability; talent counts. Politics offers the opportunity to display talent. 3. Building and managing coalitions. Subunit can join to increase power. Coalitions require a trade-off: Manufacturing supports finance if finance supports manufacturing. Top managers must establish good relationships with shareholders and the board. A CEO will fall without board support. Managers need long-term relationships with stakeholders, such as customers, banks, and suppliers. External linkages give top managers political power. Internal linkages increase the chance for promotions. Coalitions change, so managers need to develop coalition-building skills. Co-optation is a way to manage coalitions, making the opposition part of decision-making. 4. Influencing decision-making. To be successful at politics, power must be coupled with knowing when and how to use it. Unobtrusive power is the most effective, because people do not realize their help in accomplishing another groups goals.
The Costs and Benefits of Organizational Politics Coalitions lobby for their interests because the stakes are high. Stakes include control over resources. Politics play a role in strategy and structure choices. Politics can improve decision-making, yet more time could be spent fighting than in making and implementing decisions.
Tactics to make decisions seem like a promotion of organizational interests include controlling the agenda and bringing in an outside expert. Controlling the agenda allows for issues to be addressed by significant decision makers. Conflict stays in the latent or felt stage, because dissenters miss the opportunity to state their views. Managers can bring in a supposedly neutral outsider, but actually the outside consultant represents the dominant coalition and recommends its solution. Opposing groups agree because they think the outsider is objective.
To achieve the benefits of politics, an organization must create a balance of power in which all parties recommend solutions and dissenting views are considered. (Fig. 14.5) The benefit of politics is improved decision-making because coalitions engage in a productive debate over alternatives. When resources are allocated to groups that can manage contingencies, value is created. Benefiting from politics assumes that power is conferred on those who can provide the most benefit. Power constantly moves through an organization as unsuccessful managers lose power to successful managers. Q. What is wrong with this assumption? A. Unsuccessful managers may retain their power despite poor performance due to control over property rights. A top-management team can hold all important roles on committees and choose supporters as members. Some CEOs serve as chairmen of the board, which allows for board control. Other top managers centralize decision-making and deny promotions to dissenters.
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Without agreement on priorities and resource allocation, conflict causes performance to decline. Bargaining over decisions keeps decisions from being made. Conflict is higher in a mechanistic structure because a tall organization loses control over its hierarchy. Loss of control results in conflict; people have decision-making responsibility, but lack authority and require approval from others. A flatter organic structure gives lower-level employees decision-making and promotes mutual adjustment. An organic structure has integrating mechanisms to promote cross-functional cooperation. 2. You have been appointed to manage a large R&D laboratory. You find a high level of conflict between scientists in the unit. Why might this conflict be arising? How will you try to resolve it? This conflict results from task interdependence. R&D scientists have reciprocal interdependence; the actions of one affect the actions of others. Different groups of scientists have different goals and compete for scarce resources, such as funding. I would implement an organic structure, such as a product team structure, with decentralized authority and clearly defined authority relationships. Integration should be increased between groups. I would change attitudes by allowing opinions to be aired. 3. Why is it important to maintain a balance of power between different groups of organizational stakeholders? A balance of power is necessary to manage politics and obtain its benefits. This allows for alternative and dissenting views. A balance helps allocate resources to those who can create the most value. A group with dominant power can misuse it. Opposing views are suppressed, checks and balances disappear, conflict escalates, and inertia increases. Effectiveness declines. A balance of power helps achieve the benefits of power and politics. 4. What is unobtrusive power? Why is it so important? Unobtrusive power stems from the ability to control the premises of decision-making. Subunits with similar interests build coalitions to pursue common goals and use their power to influence decisionmaking. Unobtrusive power is important because the coalition controls the assumptions, goals, and norms used to evaluate alternatives. A coalition in favor of differentiation will not consider cost-cutting. Unobtrusive power is important because others think they are promoting organizational goals, but they are being manipulated. 5. How can the design of the organizations structure and culture give some subunits more power? Structure and culture give some subunits more power through control over resources, information, and centrality. An organization controls resources if it generates resources. In a pharmaceutical company, R&D generates resources, so it has power. Structure dictates which subunits receive information. Control over information can lead to influence over opinions. A subunit is powerful if it is central to the organization. In a low-cost culture, manufacturing is central. 6. Discuss how you, as manager of the R&D function in a cosmetic products company, might try to increase your power and the power of your subunit to control more resources in a battle with marketing and manufacturing. I would increase the indispensability of the R&D function by increasing nonsubstitutability and centrality. I would ensure that the function had special knowledge, such as the ingredients to a successful product. I would make contacts with functions to build a network of supporters. I would be visible to powerful managers and build a coalition to influence decision-making by controlling the agenda.
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2. How could organizations better achieve a balance of power at the top of the organization to
ensure that politics benefits, rather than harms an organization? The main issue is that when an organization gets too tall, it is easy to lose sight of what the customer really wants. When too much power is concentrated at the top, it is often difficult for the organization to effectively respond to the customer.
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Students analyze power and politics in their organization. They identify sources of power and the subunits that have power from those sources. They determine if politics has been used to resolve conflicts.
TEACHING SUGGESTIONS
1. Point out that some conflict is good, but becomes bad after a certain point. How can a firm tell what is the appropriate amount of conflict? Conflict ceases to be good when so much time is spent negotiating decisions that few actual decisions are made and implemented. An organization can avoid such conflict by maintaining a balance of power. 2. Review the idea that bureaucracy increases conflict. A flatter structure has more clearly defined authority relationships because a tall hierarchy has a long chain of command and a smaller span of control. In a tall, mechanistic structure, people have responsibility for decisions but no actual authority. They get frustrated by having to seek approval from ten people. A flatter structure allows people to make decisions and holds them accountable for their actions. 3. To illustrate how conflict can arise, consider a role-play. You will be the CEO of a consumer electronics company with a functional structure. Ask 16 students to volunteer. Four students are in marketing, four in engineering, four in finance, and four in manufacturing. These four functions each have different goals and compete for resources, but they need each other to bring a product to market. Marketing is the dominant function, so manufacturings views were ignored. Show how long time it takes to decide what product to produce. Q. What can this company do to manage conflict? A. It can move to a product team structure, increase integration, and set up a procedural system. 4. To review the sources of power, divide the class into seven groups. The organization is a pharmaceutical company, trying to produce new drugs and has an organic structure. Assign each group one of the sources of power: authority, control over resources, control over information, nonsubstitutability, centrality, control over uncertainty, and control over decision-making premises. Each group makes a suggestion as to what subunit or stakeholder has power stemming from each source. The CEO has authority and control over resources. R&D controls resources, because it generates resources. R&D scientists control information and have nonsubstitutability. R&D has centrality and control over uncertainty. R&D has built a coalition to control decision-making. Q. What can weaker functions do to increase power?
5. To further illustrate the some conflict is good, have students recall a time when a conflict actually made the situation better. We can often relate to this when we consider how a conflict in a personal relationship or a heated discussion with a co-worker actually improved things. This is a good way to understand the benefits and the dynamics of conflict as it applies to organizations. 6. Discuss with students how to effectively play politics. They need to understand that although it has a negative connotation, things like being well connected and saying the proper things at a meeting are all a
A. Functions can increase indispensability by increasing their centrality. They can increase nonsubstitutability, associating with powerful managers, building coalitions, and influencing decisionmaking by controlling the agenda. Students should apply these tactics to specific functions, such as manufacturing, marketing, and finance.
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part of organizational life. One cant say, I dont play politics and expect to get too far in most organizations. Discuss how to play ethically and morally.