How many shot sizes and angles are in this storyboard?

Name each one.

LO To revise storyboard conventions To understand the link between TV and magazine adverts

 Revise:
Codes and conventions (storyboards & print ads) Representations (people, place, events, brand, insitution) Institutions (Unilever) Media terminology

Go over examples of advertising campaigns we have looked at in class.

Research a few of your own for the new brand you have created, i.e. if your product is for toothpaste, look at some toothpaste campaigns

Watch the Apprentice on Wednesday

 What transitions are used from one shot to the next? How is sound used? E.g. sound bridges, diegetic and non-diegetic sound http://www.youtube.com/watch?v=TxYOLQVNHg http://www.youtube.com/watch?v=9UL-s9L3YPw http://www.youtube.com/watch?v=YtftfHe-yP4

Product

TV advert

Print advert

http://www.youtube.com/watch?v=7r w2iuZa6_Y

http://www.youtube.com/watch?v=E0WTUpGFcD8

http://www.youtube.com/watch?v=6 z772B1hLaE

 Focus on representation and institution Use terminology throughout the exam E.g. pack shot, slogan, copy Use examples to back up your points Bring in colour pencils You do not have to write essay style answers E.g. If you want to show the links between your campaign you might want to consider showing it in a table and have a concluding paragraph