: River Beach

:2013/01/20
: Action Plan ?
: .
?
.
2016 .

, , , ,
. Stockholders

?

,
,

, ,

:



.

2013

2013 OGSM-

2016 -
. Model
I.

Singapore SE-650

2013
SE-450

2013 5-

.
II.

2014
SE-500

2015
SE-600

2016
SE-650

-Leadership


.

.
1

Proactive Reactive
No active-

III.

 .
,

S&OP , ,
!!!
ERP ,
!!! IT
Warehouse
IV.

Branding
. ,
.
, , ,
.
2013

2014

2015

2016

Concept

/

V.

Strategic Management-
, ,
. ,
, .
.

To be
Visionary company working 100 years-

10

3-

OGSM PLAN
O

Objective

Goal

Strategy

Measurement

2016

1. SE

1. 650

2. Leadership

2. 3

3. Procurement

3.

4. Branding
5. Strategic
Management

4. 3 Brand score
card Premium brand

5. SMMM Level 4.5

2013

SE

450

Action Plan
100%

2013

Action Plan

100%

100%

SE-

/6/ action plan-

2013

100%

100%

Department

SE-
/6/ action

plan-

?
?
?

R-responsibility
S- Support-
C- Consulted- ,
I-Information