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  • CVP

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    Hossain Shahid Shohrowardhy
    9 views11 pages
    Customer value Satisfaction and Loyalty Customer value Customer as profit center. Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost Customer Perceive Value (CPV)

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    Cvp

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    Customer value Satisfaction and Loyalty Customer value Customer as profit center. Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost Customer Perceive Value (CPV)

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
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    9 views11 pages

    CVP

    Uploaded by

    Hossain Shahid Shohrowardhy
    Customer value Satisfaction and Loyalty Customer value Customer as profit center. Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost Customer Perceive Value (CPV)

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 11

    Customer value Satisfaction and Loyalty

    Customer value Satisfaction and Loyalty

    Customer value Satisfaction and Loyalty

    Customer value
    Customer as profit center
    Traditional Organizational Chart Customer Modern Customer Oriented Chart Frontline People Top Mgt

    Middle Mgt

    Middle Mgt

    Top Mgt

    Frontline People

    Customer

    CPV: Customer Perceive Value


    CPV TCB TCC

    PB SB PB IB

    MC TC EC PC

    Customer Perceive Value (CPV) Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost

    Customer Perceive Value (CPV) Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost

    Customer Perceive Value (CPV) Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost

    Customer Perceive Value (CPV) Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost

    Customer Perceive Value (CPV) Total Customer Benefits (TCB) Product Benefits Service Benefits Personnel Benefits Image Benefits Total Customer Cost (TCC) Monetary Cost Time Cost Energy Cost Psychological Cost

    Customer value Satisfaction and Loyalty

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