THE FERRES:
Puerto Rican by Birth,
Yanqui in Spirit
"I cannot help what happened in 1898-- The Anericans came and they are here
Gov. Luis A. Ferre, Puerto Rico!
“Either Yanquis or Puerto Ricans."
PREFACE
U.S. cultural , economic, and political pen-
etration of Third World societies requires coop-
eration from local elites. This cooperation 1s
amply rewarded by U.S. interests by granting Lin~
ited partictpation in the spoils. In Puerto
Rico the Ferre family 1s a leading example of
this type of local elite. This article recounts
the rige of the Ferres to power, describes the
Principal components of their financial /indu:
trial empire, identifies the family's chief al~
lies, and provides @ closer look at the family's
two key 8: Gov. Luis Ferre of Puerto Rico,
the faunchest backer of statehood, who
is up for re-election this November; and hie
brother, Jose, one of Florida's key corporate
figures.
Before discussing the Ferres in detail, how
ever, we must present a brief overview of Puerto
Rico.
PUERTO RICO: AMERICA'S CARIBBEAN COLONY
In 1898 U.S. troops under General Nelson
A. Miles invaded and secured Puerto Rico to end
Spanish colonial rule and bring the island under
U.S. domination. The Ferres were quick to iden-
tify with the mew colonial masters, Fortune
wagazine described the relationship as follove
When Miles hit the beach near Ponce, Don
before the U.S. blanketed all Puerto Ricans
with citizenship (1917).
NACLA'S LATIN AMERICA & EMPIRE REPORT
(formerly NACLA NEWSLETTER)
By Stu Bishop
leading statehood advocate
dro Albizu Campos, Puerto Rican nationalist
The saga of the Ferre family's rise to pover
4s wore than a story of how a Cuban migrated to
Puerto Rico, founded a euall machine shop near
Ponce, and expanded it into a corporate empire
worth hundreds of millions of dollare. It is
also the saga of an island losing ite cultural,
economic, and political identity under seventy
four years of U.S. colonial rule. It 1s more
than they story of a family's rise to power, be:
cause the Ferres symbolize the forces from which
the Puerto Rican people are attempting to Liber
ate themselves: the couplete penetration of
Puerto Rican values by the "American way of life”
and of Puerto Rican society by U.S. corporations.
Gov. Ferre has ominously predicted that, "when
we succeed here, political democracy and the free
enterprise system, which has made the United
States what it is today, will be seen to succeed
in al Latin Anerica,
Gov. Ferre's quote indicates the high pri-
ority Washington hae put on Puerto Rico's devel-
opment ao a model for Latin America, and eapectal~
ly for Central America and the crucial Caribbean
area. Hubert Humphrey has called Puerto Rico
"che miracle of the Caribbean.”
probably referring to the m
Program known as "Operation Rootatrap" that w
launched in Puerto Rico in the late 1940's under
the Mufior Marin regime. The Munoz political ma-
chine, through the Popular Democratic Party,
ruled the island from 1940 until 1968, when it
was defeated by Ferré's nevly formed New Progres-
sive Party.
Heralded as a "New Deal" for the Puerto Ri~
can people, "Bootstrap" proved to be nore of a
nev deal for U.S. corporations seeking high pro~
Vol. VI, No. 6 / July-August 1972
Published monthly, except May-June and July August, when it is published bi-monthly at
160 Claremont Ave., New York, N.Y. 10027. Address all mail to Box 57, Cathedral Station,
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Copyright (¢)1972 by the North American Congress on Latin Azerica, Inc. Second-cli
age paid at New York, N.Y.
New York, N.Y. or to Box 226,
for individuals ($11 for two ysANTONIO FERRE BACALLAO
b. 1877
m. Mary Aguayo Casale
CARLOS
m. Lorecita Ramirez de Arellano ra 1505 1909 - 1958
m. 1931 m. Eva Roig (1937) m. Adriana Ferrer (d, 1969)
d. 1970
ROSARIO
ws, (rs. Benigno Trigo)
+ (at) (2)
1927
‘MARY ANN
. (2nd) Florence Salichs =
1937 ‘MAURICE,
m. Maria Mercedes Malaussena
1955
NOEL
|. (3rd) Joanne Singleterry
1961 oY
Jo
EMILE ANTONIO
. (ach) Pacricia Christensen
1967
CHRISTINAow
=
:
‘
. Times.
fite and cheap labor. Since "Bootetrap's" ini+
tiation {n 1947, over 2000 firms have established
manufacturing plants in Puerto Rico, lured by 10-
to 17-year tax length dependa
upon the industrial zone in which they locate).
With the unemployment figure at a steady 30%,
there is plenty of cheap labor. Wage earners in
Puerto Rico are paid only a third of what their
counterparts receive on the mainland. "Bootstrap"
has left the island in the hands of foreigne:
with the U.S, the undisputed leader: - in 1966,
U.S. capital controlled 77% of manufacturing
sets and owned 70% of all factories. U.S. capital
has penetrated all sectors of the Puerto Rican
economy. In 1968, for instance, 78% of retail
sales, 65% of housing construction, 60% of bank-
ing transactions, over 90% of insurance premiums,
almost all domestic and foreign transportation,
and the vast majority of service companigs we
controlled by foreigners led by the U.S.
107 of Fortune's list of the gop 500 corporations
are operating in Puerto Rico.” Of these, Union
Carbide (the island's largest investor), General
Electric, Phelps Dod;
Bank, Squibb, ITT, and Ford stand out.
Beyond these statistics of economic domi-
nation, non has pointed out in his
writings on colonialism,* the controls exerted
upon @ colony reach the very fibers of its cul-
tural and political identity, The four main
daily newspapers that Puerto Ricans read are all
controlled by U.S. newspaper chaina or by local
capitalists closely linked to U.S. inter
El Mundo was acquired by the Knight chain, the
‘San Juan Star by Cowles Communications EL in-
‘parcial was taken over by Miguel Angel Garcia
Mendez (a leader of the pro-statehood movement
with Ferre and a millionaire through his sugar
inter and law practice), gnd El Nuevo Di
48 owned by the Ferre family,” in the Puerto
Rican public school system, children are taught
to speak English and to become "good and loyal
American citizens
‘#Fanon's works include The Wretched of
Earth, A Dying
Black Skin, White Masks.
U.S. cultural penetration in Puerto Rico
ie further promoted by the tourist industry.
The Ei Condado strip of hotels and casinos in
San Juan is a transplant of all the vulgarity
and corruption that existed in pre-revolution-
ary Cuba. The tourist industry has brought
Prostitution, gambling, and a drug trade of
$200 million a year.’ Foreign tourists spent
$247 million in Puerto Rico last year, and the
Ferre administration has promised to expand
the touriét trade even further. Besides bring~
ing corruption, the tourist trade has algo taken
over the island's most beautiful beaches and giv-
en them to Americ: ed hotels catering to
foreigners. The Ferre family participates in
this tourist invasion through its holdings in
the Hotel Borinquen and the Ponce International
Hotel.
Perhaps the most blatant sign of the North
American presence in Puerto Rico is the use of
the land by the U.S. military. As one visitor
recently commented, “ You can't go five mili
without running into a military 1» nucli
site, or tracking station." The Pentagon cur-
rently owns 13% of Puerto Rico"s land, including
some of the most arable tracts. The heavy mili-
tary utilization of Puerto Rico by the U.S. under
scores the island's strategic importance as a
stagiyg area for imperial control of the Carib-
b Tm 1965, for example, the U.S. invaded
the Dominican Republic from military staging
a in Puerto Rico. In some instanc
Puerto Rican people have begun to resist oe use
of their island as a military fortress. The U.S.
Navy was utilizing Culebra as a target practice
range until the people who lived there demanded
the total withdrawal of the Navy from Culebra
and the neighboring island of Viequ
Where has the tremendous influx of U.S. ca~
pital and ideas left the Puerto Rican people?
“Bootstrap's" main effects have been the crea~
tion of a small middle class, a rise in the gross
national product, and the stratification of Puerto
Rican society into those who benefit by continued
dependency on the U.S. (the new commercial elites
uch as the Ferres) and the larger weyment of
Puerto Rican society, who are increasingly with-
out jobs or decent homes. The real measure of
economic development, however, must include not
only CNP and per capita income, but also the
distribution of the benefits of the “economic
boom" throughout the population. In 1963, for
example, 51% of the island's income went to only
20% of the nation's population.1° During the
“Bootstrap” period of industrialization, over a
fourth of the 4eland's population fled the so~
called "economic boon" to seek jobs in the slums
of New York, Connecticut, and Nes Jersey. Unem—
ployment today stands at 33%.11 over 100,000
families in Puerto Rico earn less than $500
@ year, and the infamous slums of San Juan (El
Fangito, La Perla, and Los Bravos de Boston) are
becoming more crowded and crime-ridden. In
1968-69, 20% of the population had to receive
emergency food.
These are the accomplishnents