Elements of a Successful Business Plan

Business Plan Preparation College of Business Administration University of Central Florida

Agenda
Elements of a Successful Business Plan Twelve Steps to a Successful Plan

Twelve Components

Step One Assess Feasibility

Elements of a Successful

Business Plan

Executive Summary Company Overview Product Plan Industry/Marketplace Analysis Marketing Plan Operations Plan Development Plan

Management Financial Summary Offering Appendices

5-yr P&L 5-yr Balance Sheet 5-yr Cash Flow 1-yr monthly CF Other support docs

How to write a plan?

Linear Model
Mktg Ops Develop Append Done?

Iterative Model
Marketing

Development Operations

Business Plan

Financials

Iterative Approach:

Twelve Steps Twelve Weeks

1.
2. 3.

4.
5. 6.

Assess Concept Industry Analysis Marketing Plan Operations Plan Development Plan Build Strategy

7.
8. 9.

10.
11. 12.

Revenues & Expenses Financials Funding Valuation and Offer Publish your Plan Present your Plan

Step One Assess Feasibility

Quick Feasibility Analysis Bring all members of team up to speed Review critical plan components Identify missing information / research