1.

0 EXECUTIVE SUMMARY

2.0 VISION, MISSION AND GOALS

3.0 BACKGROUND

3.1 Industry Analysis

3.2 Business Environment

3.3 National Environment

3.4 State Environment

3.5 Key Leverageable Assets

4.0 OPERATING PLAN

4.1 Vision, Mission, and Guiding Principles

4.2 Governance and management

4.3 Market Analysis

4.4 Products & Services

4.5 Operations

4.6 Research and Evaluation

4.7 Technical Architecture

4.8 Risk Management

4.9 Marketing Plan

4.10 Stakeholder Benefits

5.0 FINANCIAL PLAN

5.1 5 year pro-forma

5.2 Start-up Funding

5.3 Milestones and Timeline