TATA TELESERVICES LIMITED Strengths Huge Customer potential High Growth Rate Allowed FDI limit ranging from

74% to 100% High return on Investment Liberalization efforts by Govt. Lower capital expenditure Weakness Poor Telecommunication Infrastructure Late adopters of New Technology Most competitive market A market strongly regulated by Govemment. Difficult to enter because of requirement of huge financial resources. Opportunities 3G Telecom services and 4G services More Quality Service Value added Services (VAS) Boost to Telecom Manufacturing Companies Telecom Equipment Exports Threats Telecommunication Policies Declining ARPU (average Revenue per user) Partiality on the part of the Govt. Content Piracy IFIM B-SCHOOL 2010-12