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GHD Avert

The GHD advert is full of many different denotations and connotations . A denotation is that the women is wearing a red low cut dress and has very vibrant hair , this connotes that she is attention seeking and the red dress connotes passion and is very sexual . Another denotation is that in the background of this setting there are flying cherubs , this could connote that the women is some sort of angel/goddess or of certain importance . Staying on the topic of the setting the dentations are that it is in some sort of musical theatre or cinema and it has a stairway with the cherubs are at the top of the staitway , this could connote that it is a stairway to heaven as the women is at the bottom and the cherubs are at the top . Another denotation is that the men in this advert are very dark and in the shadows whereas the women is very bright and lit up , this connotes her performance and indicates how she is the star of the show and the spotlight is souly on her . There is a lot of denotations about social standings and class , as the men are surrounding the women and are on there knees in the shadows , whereas on the other hand the women is the centre of attention very bold and all eyes are on her , this connotes that she is obviosly better than the men , and the mens cowarding postions connotes there lower status . Another obvious denotation is the womens hair and this anchors with the picture as the picture/advert clearly gives off the impression that the womens hair is giving off a glow , this connotes that when you use this product your hair will give off this same glow and you will catch peoples attention . The halo around the womens head connotes that she may be an angel and this again is a form of achorige as the way the women is dressed anchors with with slogan urban angel .

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